{"id":15302,"date":"2021-04-28T12:06:00","date_gmt":"2021-04-28T06:36:00","guid":{"rendered":"https:\/\/taggbox.com\/blog\/?p=15302"},"modified":"2021-05-19T12:21:15","modified_gmt":"2021-05-19T06:51:15","slug":"impactful-hashtag-campaign-by-isolated-talks","status":"publish","type":"post","link":"https:\/\/taggbox.com\/blog\/impactful-hashtag-campaign-by-isolated-talks\/","title":{"rendered":"ISOLATED Talks Created An Impactful Hashtag Campaign With Taggbox"},"content":{"rendered":"\n<p>Explore how ISOLATED Talks -a charity radio talk show to support mental health and well-being, used Taggbox Widget for their hashtag campaign #Sunday7Social, a fortnightly held online music listening event.&nbsp;<\/p>\n\n\n\n<p>They were able to drive audience engagement effectively by leveraging<a href=\"https:\/\/taggbox.com\/blog\/hashtag-campaign\/\"> hashtag campaigns<\/a> for their first-of-its-kind schedule. Know the challenges they were placed with and the solutions they worked out.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Product<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/www.isolatedtalks.com\/\" target=\"_blank\" rel=\"nofollow\">ISOLATED Talks<\/a> came into existence when the world hit a stumbling block of the pandemic, with a mantra to &#8220;Creatively Support Mental Health.&#8221; The radio talk show uniquely mixes great ideas with music.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/twitter.com\/oisinlunny\/status\/1383852343985283075\n<\/div><\/figure>\n\n\n\n<p>They run <strong>#Sunday7Social<\/strong>, a social community&#8217;s playlist every fortnight on their radio. It began with the belief that there is power in listening to the same music at the same time as others. A sense of community is built, which is essential for people who are isolated.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Challenge&nbsp;<\/strong><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>Deriving Engaging Results From Hashtag Campaigns<\/em><\/p><\/blockquote>\n\n\n\n<p>ISOLATED Talks acknowledged, &#8220;We wanted to create awareness of our newly launching online listening event on our social media handles via hashtag campaign and utilize the content generated impactfully.&#8221;&nbsp;<\/p>\n\n\n\n<p>People around the world use the hashtag <strong>#Sunday7Social<\/strong> to share associated stories around the socially curated playlist. And given that they have a significant following on their social media channels, it becomes a tedious task to manage all the content generated by their followers appropriately.&nbsp;<\/p>\n\n\n\n<p>Moreover, generating user engagement and interaction is indeed a challenge for an initiative taken for the first time. Here, showcasing real-time content generated by the existing audience to attract and inspire potential ones plays an important role.<\/p>\n\n\n\n<p>ISOLATED Talks added, &#8220;We wanted support for our first special feature #Sunday7Social in a natural and authentic way.&#8221; <em>This is where Taggbox provided result-driven solutions. <\/em>&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Solution<\/strong><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>Aggregating &amp; Embedding Real-Time UGC On Their Website<\/em><\/p><\/blockquote>\n\n\n\n<p>Effective utilization of hashtag campaigns can seize the attention of the users massively. One way to achieve this is by leveraging<a href=\"https:\/\/taggbox.com\/blog\/user-generated-content-to-light-up-website\/\"> user-generated content on the website<\/a>.&nbsp;<\/p>\n\n\n\n<p>&#8220;<em>Taggbox helped ISOLATED Talks to aggregate, moderate, and embed user-generated content from #Sunday7Social relevant to the cause on our website to spark the audience&#8217;s interest and engagement.&#8221;<\/em><\/p>\n\n\n\n<div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"2000\" height=\"1210\" src=\"https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/isolate-1.jpg\" alt=\"hashtag campaign - Isolated talks\" class=\"wp-image-15323\" srcset=\"https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/isolate-1.jpg 2000w, https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/isolate-1-300x182.jpg 300w, https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/isolate-1-1024x620.jpg 1024w, https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/isolate-1-768x465.jpg 768w, https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/isolate-1-1536x929.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/figure><\/div>\n\n\n\n<p>They specifically wanted a real-time update on the content posted by their followers across social media platforms, and Taggbox as a robust UGC tool well-catered to their requirement.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.isolatedtalks.com\/radio\/\" target=\"_blank\" rel=\"nofollow\">#Sunday7Social being their first online community listening show<\/a>, was reliant on perpetual conversations across social media platforms while the music plays via their radio station. In regards to which, Giles acknowledged,<\/p>\n\n\n\n<div class=\"designBox_Main\"><center><div class=\"designBox\"> <p>&#8220;Taggbox enabled this conversation to exist on our site, and made it easy to connect people in this time of isolation&#8221;\n<\/p>  \n<\/div><\/center>\n<b>&#8211; Giles Edwards, Founder @ ISOLATED Talks\u00ae<\/b>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Result<\/strong><\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><em>Enhanced Reach, Support &amp; Audience Engagement&nbsp;<\/em><\/p><\/blockquote>\n\n\n\n<p>#Sunday7Social was able to generate massive social media interaction and a better reach for their feature.<\/p>\n\n\n\n<p><em>&#8220;We wanted a tool that lends itself naturally to the event&#8217;s cause while also effectively supports ongoing interactions and audience engagement.&#8221;<\/em><\/p>\n\n\n\n<p>They used the<a href=\"https:\/\/taggbox.com\/widget\/\"> Taggbox widget<\/a> to aggregate and embed content generated via their hashtag campaigns on their website. Being an online music listening event, it needed more people to show support and participate but in a natural yet creative and impactful approach, which was provided for.<\/p>\n\n\n\n<p>Taggbox understood their requirement and helped them gather engagement. Speaking in figures, their engagement increased by 46%. It also built a positive sentiment in the audience&#8217;s mind, which kept them hooked and wanted to come back to #Sunday7Social&#8217;s community playlist.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"https:\/\/app.taggbox.com\/widget\/accounts\/register\"><img decoding=\"async\" width=\"1487\" height=\"309\" src=\"https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/ISOLATED-Hashtag-Campaign-CTA-1.png\" alt=\"isolated talks case study\" class=\"wp-image-15277\" srcset=\"https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/ISOLATED-Hashtag-Campaign-CTA-1.png 1487w, https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/ISOLATED-Hashtag-Campaign-CTA-1-300x62.png 300w, https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/ISOLATED-Hashtag-Campaign-CTA-1-1024x213.png 1024w, https:\/\/taggbox.com\/blog\/wp-content\/uploads\/2021\/04\/ISOLATED-Hashtag-Campaign-CTA-1-768x160.png 768w\" sizes=\"(max-width: 1487px) 100vw, 1487px\" \/><\/a><\/figure><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>Also Read &#8211; <a href=\"https:\/\/taggbox.com\/blog\/run-successful-ugc-hashtag-contest\/\">How To Run A Successful UGC Hashtag Contest<\/a><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Explore how ISOLATED Talks -a charity radio talk show to support mental health and well-being, used Taggbox Widget for their hashtag campaign #Sunday7Social, a fortnightly held online music listening event.&nbsp; They were able to drive audience engagement effectively by leveraging hashtag campaigns for their first-of-its-kind schedule. Know the challenges they were placed with and the [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":15276,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[230],"tags":[],"class_list":["post-15302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ISOLATED Talks Created An Impactful Hashtag Campaign With Taggbox - Taggbox Blog<\/title>\n<meta name=\"description\" content=\"Explore how ISOLATED Talks-a charity radio talk show used Taggbox Widget for their hashtag campaign(#Sunday7Social) and were able to generate massive users&#039; engagement\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/taggbox.com\/blog\/impactful-hashtag-campaign-by-isolated-talks\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ISOLATED Talks Created An Impactful Hashtag Campaign With Taggbox - 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