Creating YouTube videos is a competitive job as it is the biggest platform. With so many businesses and individuals trying to get the audience’s attention, you will need something new and efficient to stand out. This is precisely where YouTube marketing tools can help you out. With the help of these YouTube marketing tools, you will gain a competitive edge and dominate search rankings with your YouTube videos. 

To help you, we have mentioned the best and most free YouTube marketing tools you can use. 

Importance of the Right Tools For YouTube Marketing 

Having the right YouTube marketing tools can help you in many ways. Here are some primary reasons. Take a look. 

• Time-Saving: YouTube marketing tools can automate processes like scheduling videos and tracking analytics, leaving you enough time to create high-quality content. 

• Improved Content Creation: YouTube video editing tools help you create professional-looking videos, create a smooth brand narrative, and attract a larger audience. 

• Resource Optimization: The YouTube marketing tool can help you optimize your resources, ensuring you get the most out of your YT marketing budget. 

• Engagement Analytics: YouTube marketing tools also help you track metrics such as likes, comments, and shares. This helps you measure engagement and identify successful strategies.

Now that you are aware of the importance of the right tools for YouTube marketing let us explore the list of best YouTube marketing tools : 

List Of The Best YouTube Marketing Tools

A YouTube marketing tool optimizes your videos and YouTube channel. It ensures that your videos reach the right audience by suggesting keywords, scheduling videos, and providing analytics on what works best for your channel. Let us check out the best YouTube marketing tools. 

A. Video editing tools

The quality of your videos will always depend on how you shoot and edit them. Flawlessly edited videos create viral YouTube channels. Let’s look at some of the best video editing tools for YouTube. 

#1. Inshot 

Inshot is one of the easiest-to-use tools for editing YouTube videos for iOS and Android. With Inshot, users can create essential videos using assets like slow-motion, stop-motion, Subtitles, and more.

Besides that, it offers a wide range of features like trimming, cutting, merging videos, and adding music and sound effects. You can also apply filters and add text and stickers to your YouTube videos. Inshot is a versatile YouTube video editing tool that can be used to create social media content, YouTube vlogs, and short films. Its user-friendly interface and powerful capabilities make it a go-to choice for many YouTube creators. 

#2. Filmora 

Filmora is another YouTube marketing tool offering a feature-rich desktop video editor with professional experience. It provides a wide range of tools for editing video, including trimming, cutting, merging, and adding transitions. Filmora also offers advanced features like green screen effects, color grading, and auto-editing. With its interface and powerful capabilities, Filmora is an excellent choice for YouTube creators who want to create high-quality videos with a professional look. 

#3. Kinemaster 

Kinemaster is a mobile video editor that offers a wide range of features, including multilayer editing, chroma key, and motion tracking. It is a powerful tool for creating complex and visually stunning YouTube videos. While it may have a steeper learning curve than the other two video editing platforms mentioned, Kinemaster’s advanced features make it an excellent choice for YouTube creators who want to take their video editing to the next level. 

B. Embedding tools/Widgets

Embedding YouTube videos on a website is a great marketing tool. It helps business owners add an engaging element to their website. Here are some of the best tools for embedding YouTube videos on a website. 

#1. Tagbox

Tagbox is a great YouTube video aggregator tool that helps you embed a YouTube channel on your website. This advanced tool allows you to effortlessly collect and curate YouTube videos and showcase them on the website. The Tagbox YouTube widget helps users collect YouTube videos from various networks, such as channel URLs, Shorts, Playlists, Keywords, and more. 

Using Tagbox, you can customize your YouTube widget according to your liking. Users can change the themes and layout of their YouTube widget to make it relevant to the website. Another notable feature Tagbox offers is custom CSS, which lets users mold their widget appearance through coding. Other branding options that Tagbox offers include adding banners, custom posts, and playing with fonts.

#2. Tagembed 

Tagembed is a versatile YouTube aggregator tool that empowers users to curate and embed YouTube shorts /videos on their websites without coding. The tool allows users to collect videos from sources like Channel URLs, Playlists, Shorts, etc. 

By seamlessly integrating YouTube content into their online presence, users can enhance their website’s engagement and provide visitors with a rich and interactive user experience. Users can opt for customization options, like pre-made templates matching the website’s vibe. They can also moderate the YouTube widget, meaning removing the videos that do not align with their needs. 

With Tagembed, businesses, individuals, and organizations can showcase their YouTube content visually, appealingly, and engagingly, driving traffic and increasing brand visibility. Tagembed’s robust analytics features let users know what works best for their website. 

#3. Tagshop 

Tagshop is yet another great tool for embedding YouTube videos on websites. It is also known as one of the best UGC platforms, meaning that as an ecommerce business owner, you can easily fetch UGC-based YouTube videos and showcase them on websites. This tool lets you collect YouTube videos from the platform or custom upload them from platforms like Google Drive and create an immersive gallery. 

Tagshop helps its users to boost product discovery with captivating and fully responsive video galleries. The best part is that they also make your video gallery shoppable, which you can use to make your homepage or product pages more interactive and shoppable. Tagshop features AI-powered recommendations score and content sentiment analysis that helps curate a shoppable YouTube video gallery. These features help ecommerce business owners know what works best for their YT video gallery. Other features, such as autopilot content moderation, help remove irrelevant YT videos that do not align with users’ marketing goals. 

C. SEO tools

Fine-tuning your SEO strategy for your YouTube video might require some help. Some significant tools can help you improve your YouTube SEO game.

#1. Tube Ranker 

TubeRank is a powerful tool designed to help YouTube creators optimize their videos for search engine visibility. It offers many features, including keyword research, competitor analysis, and channel optimization. With TubeRanker, you can identify relevant keywords, track your videos’ ranking, and analyze your competitors’ strategies. This information can help you create more discoverable content and attract a large audience to your YouTube channel. 

#2. Tube Buddy 

Tube Buddy is another popular tool for YouTube creators looking to improve their SEO. It offers a suite of features that can help you optimize your video channel and comments. Tube Buddy provides keyword suggestions, video tagging recommendations, and analytics to track your performance. It also offers tools for scheduling videos and collaborating with other creators. Tube Buddy’s user-friendly interface and comprehensive features make it a valuable asset for anyone serious about growing their YouTube channel. 

#3. YTCockPit 

YTCockPit is a tool focused on finding YouTube keyword research. It works like any other keyword research tool. By analyzing data from YouTube Suggest and Google Adwords, YTCockPit offers unique metrics like estimated traffic and average video duration for specific keywords. This information helps users create effective strategies to optimize their YouTube content and improve visibility. 

Moreover, YTCockpit’s innovative ad targeting feature helps users maximize their return on investment by ensuring that ads only charge for the actual video views, not just minutes. 

D. Analytics tools

YouTube analytics offers insights through key performance indicators like likes, comments, and more. Let us take a look at analytics tools for YouTube analytics tools. 

#1. Inbuilt Tool By YouTube – YT Studio 

YouTube Creator Studio is a platform designed for YouTube Creators. It is a central hub for managing your YouTube channel, analyzing your audience, and growing your online presence. You can upload, schedule, and optimize your videos with YouTube Studio. 

Users can even earn money through the YouTube Partner Program. It’s an essential tool for anyone serious about creating and growing YouTube channel.

#2. VidIQ

VidIQ is a popular tool designed to help YouTube creators optimize their content and grow their channels. It offers a range of features, including keyword research, competitor analysis, audience insights, and video optimization suggestions. By using VidIQ, creators can identify trending topics, discover relevant keywords, and improve the overall performance of their videos. It’s a valuable resource for anyone looking to enhance their YouTube strategy and reach a wider audience. They also have an AI content generator. 

VidIQ allows you to constantly track creators essential to your channel, whether they are big influencers setting up new trends in your or a newbie channel with fantastic content. 

#3. Unbox Social

Unbox Social is a versatile tool that provides invaluable insights into your YouTube channel performance. Beyond YouTube, the platform also offers analytics for Facebook, Instagram, and other social media platforms. You can track your subscribers, demographics, and engagement. Using these tools, you can also analyze your audience and their 

In addition, users can analyze video views, watch time, share, and comment. This tool also tells users the best time to post their YouTube videos. It also lets you benchmark your channels against competitors and identify areas for improvement. 

E. Thumbnail tools

Thumbnails are essential to YouTube, as they help grasp potential viewers’ attention. Let’s explore the best tools for making thumbnails for your YouTube videos. 

#1. Canva 

Canva is a user-friendly online platform that caters to a wide range of design needs, including creating YouTube thumbnails. With its vast and rich library of templates, fonts, and graphics, you can easily customize your thumbnails to match the brand’s aesthetics. 

The drag-and-drop feature of the Canva interface makes it accessible to designers and non-designers, allowing users to create professional-looking thumbnails in minutes. Whether you need a thumbnail for a YouTube video, Instagram posts, or a blog article, Canva has the tools to help you create a visually appealing design. 

#2. PicMonkey 

PicMonkey is a comprehensive online photo editing tool with various features for creating eye-catching thumbnails. Users can add text, graphics, and effects to their images and fine-tune elements like brightness, contrast, and saturation. 

PicMonkey’s intuitive interface and extensive library of templates make it easy to create custom YouTube thumbnails that stand out. While it may not be versatile for all design needs, it is an excellent choice for users who prioritize photo editing and want a perfectly designed tool for creating YouTube thumbnails. 

#3. PicsArt 

PicsArt is a popular mobile app that offers a wide range of design tools, including thumbnail creation. With its intuitive interface and extensive library of stickers, filters, and fonts, users can easily customize their thumbnails to match their brand’s style. 

PicsArt offers a variety of collage templates for collage templates and photo editing tools, making it a versatile option for creating visually appealing thumbnails. While it may not have the same features as a desktop-based tool, PicsArt is an excellent choice for users who need to create thumbnails on the go. 

F. Scheduling tools

As a YouTube content creator, scheduling makes the job easier for you. Scheduling tools are the secret ingredient of any successful YouTube channel, as they eliminate the hassle of uploading videos. Let us find out. 

#1. Planable 

If you are tired of juggling multiple social media platforms and spending countless hours on content schedules, you can opt for a tool like Planable. This powerful tool allows you to plan, approve, and schedule content across all social networks, saving valuable time and streamlining your workflow. With its intuitive interface and advanced features, plannable males easily create a cohesive and engaging social media presence. 

From its visual calendar to its custom approval workflow, Planable has everything you need to advance your content strategy. 

Teams can collaborate seamlessly on content creation with features like comments annotations and approval workflows. This ensures everyone is on the same page and reduces the need for back-and-forth communication. 

#2. eClincher 

Eclincher is the best social media management tool in the industry. It is designed to help business owners, and individuals streamline their social media marketing efforts. The tool includes features like efficiently scheduling YouTube videos for their channel. 

By offering features like content management, engagement tracking, analytics, team collaboration, and social listening, Eclincher serves as a centralized hub for managing multiple channels. This comprehensive tool helps users save time, increase efficiency, and improve their overall social media management. 

#3. RecurPost

RecurPost is a brilliant tool for optimizing and scheduling YouTube Shorts and videos. This tool is packed with features that assist social media managers in optimizing their work and saving time for other tasks. The platform supports unlimited channels, meaning social media managers can manage as many channels as needed without switching tabs. 

The best part is that all their features, such as YouTube video scheduling, content generation, and visual content calendar, are available for all the channels SMMs manage. This makes staying organized and at the top of your game more accessible. 

RecurPost has an AI-best-time schedule feature that works well for its users. Their intelligent algorithm analyzes audience behavior, engagement patterns, and other factors to determine the best time to post YouTube videos. So, whether your audience is a night owl or an early bird, there is no chance they will skip the video. 

The Final Word

YouTube is a competitive platform, and growing on it takes work, especially if you are starting from scratch. YouTube is about more than just uploading videos. Many layered efforts, such as SEO optimization, editing, and more, are required to have an everlasting audience. 

The only way to make the journey more accessible is by using different tools and optimizing their usage. 

We have mentioned all the tools based on automation, scheduling editing, and more, which help the creators take time to create high-quality content. While you put your precious brain into creating the most unique ideas for your YouTube channel, let these best YouTube marketing tools take charge and do the rest for you. 

So, what is stopping you now? Try the tools mentioned earlier for YouTube marketing and see your channel grow. 

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