Tagbox Display has long been a favorite among event marketers for its ability to fetch and display content from various social media platforms such as Twitter, Facebook, Instagram and 10+ more platforms. This functionality has allowed event organizers to showcase real-time user-generated content (UGC), enhancing attendee engagement and creating a buzz around the event. 

Recognizing the growing popularity and potential of this platfom, Tagbox has decided to elevate it to its brand, Social Walls, with ample new features designed to meet the evolving needs of the market.

Introducing Social Walls – A Platform to Transform Your Event Experience:

Social Walls builds upon the strong foundation of Tagbox Display by introducing advanced features that promise to revolutionize event engagement. One of the most significant additions is AI moderation, a cutting-edge technology that ensures the displayed content is appropriate, relevant, and high-quality. This new feature provides event organizers with greater control, allowing them to focus on creating memorable experiences for audiences.

Neeraj Singal, CEO of Tagbox, shared his vision for the new entity:

Social Walls will continue to offer the core benefits that made Tagbox Display popular, such as seamless integration with major social media platforms and dynamic UGC management. The addition of AI moderation is just the beginning, with more innovative features planned for future releases.

This rebranding signifies Tagbox’s dedication to staying ahead of market trends and providing top-tier solutions to its clients. By separating Social Walls into its own entity, Tagbox aims to streamline its product offerings and deliver more specialized and effective solutions for event marketers.

About Tagbox:

Tagbox is a pioneer in UGC solutions and is dedicated to enhancing marketing through its innovative UGC Solution. With a focus on customer satisfaction and continuous improvement, Tagbox remains at the forefront of the industry, delivering solutions that meet the evolving needs of event organizers and marketers.

The post Tagbox Display is Now Social Walls, A Dedicated Event Engagement Solution appeared first on Taggbox Blog.

In addition to this, it is also essential that your category or web pages hit the right strings for potential users to make positive buying decisions. 

From increasing brand awareness to building users’ trust, and boosting sales, marketers are empowered to segregate their acquired user-generated content into different buckets, with the Tag-based widget feature.

Read the blog to learn more about our promising roll-out.

What Is a Tag-based Widget?

Tag-based widget is an advanced moderation feature that supports showcasing specific content from your social widget, simply by assigning tags to each post. The free website widgets showcase visual UGC and social media posts relevant to the brand’s product category on the web pages.

The feature being backed by AI suggests the maximum possible tags for every post. Thus, saving your time. Further, you can either; filter posts based on tags or manually add tags and then filter out the content to publish on your web pages. 

Imagine you’re a holistic D2C fashion brand, seeking to fetch content featuring ‘handbags’ only. Using the Tag-based feature, you can Identify posts with handbags, using tags, curate them into one place, and display them on your ‘handbags’ sub-category/category page.

This will work as an inspiration for potential customers, help them know the look and feel of the product in real-life, and make smarter purchase decisions. While increasing lead generation and sales for your brand.

What Makes Tag-based Widget a Stand-out Feature?

Using the tag-based widget, you can easily capitalize on prospects’ inspiration. Stats suggest that placing user-generated content directly on product pages can improve conversions by up to 64%. 

1. Showcase Only Relevant Content

Getting your product in front of the right audience at the right time is essential. The tag enables you to showcase only relevant content to the website visitors. Hence, magnifying the impact that the featured content generates on potential users’ minds. 

For example, if a prospect looking out for handbags lands upon your category page featuring users’ experience with the brand’s handbags, tapping into impulsive buying wouldn’t be daunting anymore!

Users fancy relevancy and personalized experiences more than any marketing tactic. The tag feature by Taggbox Widget allows you to deliver just what they seek. 

2. Advance Moderation/Content Filtration

Brands can filter out content based on tags. The powerful AI fetches content-based tags automatically, which can be further filtered out either manually or on the basis of tags. 

Authentic visual content is the viral content marketing and advertising strategy brands are looking out for. Moreso because, marketers leading goals are ROI and user engagement for which they need dynamic content, credits to the tag-based feature that they can maximize on it. 

Pro Tip: When you are time-efficient and have the ability to manage your content library, your productivity increases.

3. Create Inspiration Galleries

Inspiration galleries charm the attention of the buyers. Largely because they are always looking for inspiration for products that they can include in their lives. 

Additionally, a tag-based widget supports product imagination backed by authentic visuals, which helps in augmenting conversations substantially. 

For example, if you cater to the hospitality industry, and you have hotels at multiple locations. Say U.K, France, Netherlands. You can create location-based widgets and embed them on specific pages to awe-inspire the visitors’ attention. 

4. Build Trust and Engagement

People want to know the real experiences of people and depend on the voices they relate with. By creating a tag-based widget, you can easily showcase credible and attractive content generated on social media channels to the visitors of your website. 

The social proof generated assists in building trust and encourages them to know more about your products/services offered. Not to mention the bandwagon effect generated. 

Moreover, when visitors spend more time on your website, bounce rate decreases and dwell time improves. 

5. Increase Conversations

Being relatable and relevant is conversions’ hot salsa sauce. Stats suggest that 62% of the consumers are more likely to click on content that features customer photos rather than an image created by the brand. 

Today’s consumers seek information before making purchase-related investments. By showcasing them exact information or use cases of your products or services, you can win big!

6. Tag-based Data-tracking

Showcase more of what your users enjoy the most. With Taggbox Widget you can derive tag-based analytics, learn about your top-performing posts and maximize on them. 

Additionally, on learning which posts are your users getting most engaged to, you can promote it further on marketing touchpoints (social and digital) to derive greater benefits from it.

How Can You Leverage Taggbox Widget’s Tag Feature?

Follow these steps to integrate tag-based widget easily on your website. 

1. Create your FREE Taggbox Widget account or sign in to an existing account.

2. Click on ‘My Widgets‘ from the sidebar; you will see all your existing widgets(if any).

4. Now, if you have existing widgets, jump to the 6th step and learn more about enabling this feature. But, if you are a new user, follow the below steps.

Here, click on add feeds, choose your source platform, and enter your connection type – hashtag, handle, etc.

5. Click on the ‘Create Feed‘ button and complete the authentication process. You will get the feeds in your account.

6. Next, the posts in the feed will have tags auto-generated through AI. You can filter out tags or add tags manually. Learn more below:

• In the moderation panel, you will see a tag icon using which you can add tags. (Say, restaurants for an example here.)
• Next, manually filter out the posts with ‘Restaurants,’ which you want to showcase on your web pages.
•  Click on the publish button.

7. You will be redirected to the marketing touchpoints pop-up. Here, choose ‘Tag-based Widget.‘

8. Next, choose your preferred CMS platform. Enter the product category tag(restaurants) created earlier > Click on generate code > Copy-paste the generated code to the backend of your website.

That’s about it! A simple, seamless process to enable Tag-based widgets on your web pages.

Over To You

Authenticity speaks to customers. They care about hearing more diverse voices – those they can relate to and like to engage with.

From what it seems like; relatability and an active omnichannel marketing approach are going to be a colossal force in driving customer attention and conversion, moving forward. Taggbox Widget’s tag-based feature is designed to cater to specificity, hence, enhanced audience targeting, lead generation, conversion, and ROI.

Signup today and get your hands on the most aww-mazing feature. We’ve placed our bets on!

The post Feature Update: Tag-based Widget To Promote Relevant Content On Web Pages appeared first on Taggbox Blog.

Given the rise of virtual events, there has been an emergence in the digital tools & technologies providing creative & intelligible solutions to make the virtual events scalable, accessible, & engaging.

The integration of social media with virtual events is one such unique & interactive solution to bring the superpowers of social media to your events (as they have been doing so with live offline events)

Virtual Events X Social Media

The integration of social media with virtual events is not about promoting or executing your event on social media. Instead, it’s the other way round. 

A virtual event tool like Taggbox offers you the opportunity to curate the most valuable & relevant content from different social media platforms around your event or brand into a social media feed. 

This social media feed (or social media wall) can then be integrated with your live streaming sessions, website streams, virtual event feed, or any other digital event with a display screen or device. 

See How Taggbox Integrates Social Media With Virtual Events

With social media integration into your virtual events, you can avail many benefits & scalability opportunities. We have listed some of them below. 

Why Taggbox Virtual Events

1. Widen Your Audience Reach & Brand Awareness

Firstly, as you integrate social media profiles & content in your virtual event, it expands your audience reach to new demographics across different social media platforms.

More and more people get to know about your events and that will increase your event exposure and brand awareness to untapped prospects leading to maximum event participation. 

2. More Powerful Hashtag Campaigns

Curate the most interesting content from social media platforms around your event hashtags or brand hashtags into a feed and display it along with your streaming. 

You can even fetch hashtag posts in real-time during the live virtual event automatically with the social media feeds to keep it fresh, unique, & engaging. 

3. Build Trust & Credibility

Social media is a hub of user-generated content and you might have a hub of valuable UGC around your brand or event that you can curate & display to showcase authenticity, credibility, and positive word of mouth. 

Displaying UGC like customer reviews or user experiences or user visuals etc. will help in building trustworthiness & brand credibility that can lead to greater engagement & profitable outcomes. 

4. Real-Time Interaction & Engagement 

The biggest challenge in virtual events is driving real-time audience engagement effectively and social media integration can do that perfectly for your event. 

By integrating a real-time automatically updated social media feed to your virtual event, it will allow the users to participate like live events, share their opinions & ideas, ask questions to the speakers, interact with panel, share their thoughts & feedback, and much more, 

Even social media users who aren’t attending the event can share their questions & posts to register their engagement. 

Ideal Uses of Taggbox Virtual Events

Digital Corporate Conferences & Webinars

Let social media feeds show you the latest industry news & trends, experts’ opinions, audience perspective, & more to enhance your corporate knowledge & magnify your conference possibilities for better outcomes. 

Even connect with your stakeholders & audiences in real-time with social media feeds for better networking & information sharing. 

Virtual Fairs & Exhibitions

There’s nothing like social media for digital promotions & connecting with the audiences. So, integrating social media will attract more audiences & engagement. 

You can interact with them in real-time, share your promotional information, allow the audience to ask questions, collect their instant feedback & reviews, & even capture leads. 

Convocation Ceremonies & Educational Events

Don’t let the external challenges hamper your educational events & activities; instead, deliver more exciting, entertaining, & engaging events than before. 

Display your student-generated content across your institution’s digital channels through social feeds or display social media walls in digital events like convocation ceremonies, community events, keynote sessions. 

This is where social media feeds will help you share student experiences, insights from faculties, integrated knowledge-sharing, real-time interactions with speakers, & more. 

Virtual Concerts & Entertainment Events

Social media & entertainment events are related closely where social media is a go-to promotion channel for such events while audiences share their experiences on it. 

Integration of social media walls in such virtual concerts & events will allow maximum audience participation & engagement. People can connect with artists & performers, show their support, share their instant experiences, etc. 

Social media feeds with virtual streams can showcase pre-event & during the event buzz from social media to audiences. 

Live Streaming & AMA Sessions

Do you also face challenges with user engagement & participation in your live streaming sessions? Social media feeds with live streaming might just solve this challenge perfectly. 

You can ask users to share their questions, posts, opinions, etc. using your event hashtag on social media before or during the event, and use social media feeds to display this social content in real-time with your live stream. 

You can create contests, gamify event experiences, rewards active audiences, and much more to boost engagement & have an interactive session with social media feeds. 

Also Read: Real Time Social Media Ticker With Live Streaming

Wrapping It Up

Social media is an integral part of any event’s lifecycle and the strategies we have presented would make you integrate social media walls in your next virtual events. 

Virtual events might still be an emerging trend for many industries but it will become the new normal in the coming time. These solutions are futuristic & would help you build a strong presence in the virtual events ecosystem. 

Social media integration with virtual events will help you magnify your digital efforts leading to maximum growth, exposure, engagement & success. 

The post Introducing ‘Taggbox Virtual Events’ appeared first on Taggbox Blog.

This new feature of ‘SnapUp’ will allow your customers to share experiences with you directly, eliminating the need for any social media platform. Win the trust of your customers by giving them a private platform to share their pictures and reviews for your brand.

Now let’s take you through the ‘SnapUp’ feature by Taggbox Display and how it will help you build social proof and get more engagement.

What is the ‘SnapUp’?

The SnapUp will empower your audience to share their photos and reviews with you without using any social media platform.

Our SnapUp will help you collect user content in two easy and quick methods.

1. QR code: You can display the QR code on your social wall for users who can scan it and share their posts.

2. URL: You can share a URL with your audience and collect their reviews or pictures for your brand directly. 

Let’s find out some of the most common use cases where this private social wall will help brands like yours build a direct connection with your audience.

Use cases of SnapUp

There are many situations where UGC platform users need a SnapUp to collect organic and authentic content. Some of the everyday use cases where the Taggbox display’s ‘SnapUp’ will help are:

-Internal Events

Enhance your internal events and parties with high engagement using the UGC social wall. Connecting with your audience is now easier than ever.

– In-store Reviews

Collect a lot of in-store reviews with the SnapUp’s QR code. Your customers will be just a scan away to share their posts and reviews with you.

– Internal Corporate Feedback

The internal communication of corporations is confidential, and team members cannot publicly share their feedback on social media. 

However, the UGC Social Wall will enable your team members to share feedback easily without connecting to their social media.

Benefits of Using Taggbox Display’s SnapUp

SnapUp will change how you communicate with your audience and build customer relationships. Using this with your social wall will benefit you in all these aspects:

1. Ensure the Audience’s Privacy

We aim to help our users win the audience’s trust and establish themselves as a trustworthy brand. 

Our SnapUp help brands ensure their customers feel safe while sharing reviews without disclosing personal information. 

2. End the Dependence on Social Media Platforms

The SnapUp lets people share their reviews and photos quickly without having an account on a specific social media channel. So you can get UGC from customers not using any social media sites.

3. Enhance Customer Feedback Experience

Improving the customer journey till the very end of the funnel is an essential aim of every brand. Through our SnapUp, you can make it convenient and less time-consuming for your customers to share their experiences without logging in to any social media site.

4. Increase Engagement

Use the Taggbox Display’s SnapUp and experience a boost in your engagement. When you make sharing reviews convenient and reliable, more customers will share their feedback on your social wall.

Your most important marketing objectives were achieved with a Private social wall; isn’t this amazing? Now that you know how this will benefit you, it’s time to learn how to use it.

How to Use the Taggbox Display SnapUp?

Using the SnapUp is very easy, and you can add the SnapUp feed option to your social wall with Taggbox within 10 minutes. Let’s quickly take you through the four stages of using this so you can start collecting UGC from your audience.

1. Log in to your Taggbox Display account
2. Create a new social wall, or edit your existing social wall
3. Now click on Social Feeds > Add Feed, and you will see different source network options
4. Select the SnapUp option to see the next page
5. If you want to moderate the posts before they are displayed on the social wall, use the checkbox on the screen
6. Now click on Create Feed

Extras:- If you want to disable the SnapUp feed from your wall, click Manage Feed and disable it through the toggle bar. You can also choose if you want to make the posts public directly or review them here

After creating the SnapUp feed, it’s time for some design and creativity to take over. 

Taggbox Display allows you to customize the presentation of the QR code overlay in the editor and align it with your social wall design, so make the most of it.

Personalize the SnapUp Feed

It is essential to leave a good impression on your audience. Using the Personalization of SnapUp, you can customize the presentation of the QR code overlay that your users will see on the social wall.

Let’s get you ready to engage your audience by enhancing the presentation of the QR code overlay with personalizations.

1. In the Personalize > Customization section, click on the SnapUp option. 
2. Now, add an exciting title to grab your viewer’s attention and entice them to scan the code and share a post or review. 
3. Edit the font color, font style & size, and background. See the overlay preview to ensure it looks presentable to your audience.  
4. Customize the position and height of the code.
5. If you want to disable the SnapUp from your social wall, you again have the option to turn it off using the toggle here. 
6. Once done, click on Apply Settings.

Now that your social wall is ready with the QR code overlay, it’s time to design the page to collect the posts from your users. 

Collect UGC with SnapUp

The page your users will see after they scan the code is called Post Upload Page. Follow these quick steps to design this Post Upload Page and make the user experience engaging.

1. Give an attractive page title and description to build a connection with the audience.
2. Add T&C URL so there is complete transparency between you and your users. 
3. Taggbox Display gives users two options to share their pictures. One format is with the captions, and another one is with the reviews and ratings.
4. After the users share their posts with you, they will see a Thank You message. Instead of a general greeting, you can add a beautiful thank you message and leave a long-lasting impression on your users.

Once you start collecting UGC, you will get a lot of content on your social wall, but not all will be relevant. So use our Moderation panel to ensure good quality content is displayed on your social wall.

Moderate the SnapUps

The Moderation panel shows all the posts shared by your users. The moderation will help you filter the SnapUps and display the best content. Keep reading to learn how you can best use the Moderation Panel.

1. If your users are flooding your social wall with a lot of content, you can use the filters on the top right corner to see a specific post. 
2. If you want to hide any post from your social wall, click on the checkbox on the top left side of the post. Now select the option to make the post private or delete it.
3. If you want to showcase any specific post shared by your users, pin it or highlight it on your social wall using the buttons on the left corner of the post.

Finally, you are all set with your SnapUp feed.

Generate More UGC with the SnapUp and Build Better Customer Relationships

Taggbox Display’s SnapUp is a powerful feature for you. It will help your users directly share their posts/reviews and publish them on your social wall. It’s a fantastic tool to boost engagement and build connections with your audience. Use the SnapUp for your social wall and build brand value.

Your marketing success is just one away, so start with the SnapUp.

The post [Product Update] Collect UGC Beyond Social Media With Taggbox Display’s SnapUp appeared first on Taggbox Blog.

This feature gives your audience freedom over their visual user review and feedback. It also eliminates any social media hindrances and simply allows users to share authentic content. 

Give your consumers a secure platform to contribute their experience and images of your business to gain their trust.

Tagbox, the most promising UGC platform, strives to maximize users’ experience by providing omnichannel content marketing solutions. 

SnapUp is just that!

Continue reading to find out what it is and why you need it at all.

What is SnapUp?

The SnapUp feature by Tagbox allows users of a brand to directly share/upload their visuals featuring products/services, reviews, and ratings about the brand instantly through any marketing channel.

Well before you mistake it just for a button, there’s more in store! Keep reading. 

• You can customize the ‘SnapUp’ as per your requirement to be embedded on the website. Users can either click on the button or visit the form by scanning the QR code.
• Simply copy and paste the URL anywhere you wish. Users with the link will be redirected to an uploader form. 
• Send out captivating messages and a link to your users to get their reviews seamlessly using WhatsApp or text message. 
• Roll out email campaigns requesting reviews through a simple link in your emails or add a QR code.

Taking full advantage of this feature is not limited to the above-mentioned use cases, you can also mold this feature to showcase on any other marketing channel as well depending on your requirements. 

How does SnapUp benefit your brand?

UGC is helping brands cut through the clutter and make an impact that helps brands stand out from the competition. With SnapUp, you can easily escalate your social and private campaigns, amongst other benefits. 

Know What Your Users’ Seek

Your customers and employees are your best advocates. Therefore, it is important to understand and place their experiences in the spotlight while making changes as required. 

The visuals, feedback, and opinions shared by them can make a huge difference in how prospects perceive your brand. Further, marketing strategies can be crafted based on what users seek from your products/services. 

With SnapUp, users can directly share content that can help them understand customer reactions, emotions, and satisfaction levels.

Create A UGC Hub

User-generated content is the most credible, genuine, and authentic form of content. Consumers find UGC to be 9.8x more powerful than content generated by influencers while making a purchase decision. 

By leveraging SnapUp, you can collect positive reviews and curate the most valuable, real, and unadulterated UGC generated in any form directly by the users. This hub of content can be repurposed in the brand’s marketing strategies. 

Build-up Your Private Campaigns

Irrespective of whether your users are on social media channels or not; you can easily escalate your campaigns with SnapUp. 

Your audience can upload content directly on your website, which can be customized and moderated before display. This comes across as an activity to the users, igniting their inspiration to create content and get featured on the website. 

Leverage Content Without Any Rights Issue

When users share content on social media, they are the owners of it, and brands cannot repurpose it without getting content rights from the creators. 

But, with SnapUp, you can add UGC rights permission in the terms and conditions to get implied content rights when users upload their visual and textual content. 

How Can You Leverage Tagbox Widget’s SnapUp Feature?

Follow this step-by-step guide to learn everything about using the SnapUp in your Tagbox Widget account.

1. Create your free Tagbox Widget account or sign in to an existing account.

2. You will reach the dashboard section of the Tagbox Widget.

3. Now, you need to click on the Add feeds option. A small pop-up window will appear. You need to click on the ‘SnapUp’ option.

4. The SnapUp form settings page will appear, where you can edit the form per your requirements.

Note: You can also choose to either display a link, QR Code, or button. For your website, email campaigns, WhatsApp, hashtag campaigns, etc. However, the SnapUp link would be a good choice for your SMS marketing. 

5. Now it’s time to customize the form and moderate the content as per your preferences. Once you are satisfied with the presence of your form, you will be set to begin the embedding process.

1. Upload logo: An image can be attached here to be displayed in the SnapUp button. You can add your company logo here.
2. Title: It is the heading that will appear on the form.
3. Subheading: It is a detailed description of what your users can expect in the form.
4. Other edits: You can change the background color, image, etc., add a Thankyou message, and choose the content category. 

6. Once you are done with the details mentioned above and apply the settings, you can move to the publishing options. 

SnapUp Publishing Options

With SnapUp, you can take full advantage of the following use cases: 

• Link: You can simply copy and paste the URL provided anywhere you wish. Use this link option for social sharing and improving conversions. 

• Web pages: Embed the SnapUp button on your web pages. Edit the background color, button text, font color, font family, font weight, and font size before adding this button on any web page. 

• Hashtag Campaigns: Guide and inform your customers about the ongoing hashtag campaign and collect UGC by copying the message and sharing the form link on any platform like Facebook, Twitter, Linkedin, Instagram, and email. 

How Does SnapUp Work?

1. Users click on the ‘SnapUp’ button, link, or scan the QR code. 

2. A form will open where they can add an image and choose to write either a caption or review & rating

3. Once done, then they click on ‘Next’ and enter their ‘Username & Email’

4. Now, they click on the ‘Submit’ button, and UGC is submitted to their  Tagbox Widget account.

5. Go to “Moderation” in your Tagbox Widget account and find the submitted posts in the ‘Private’ section.

6. Make the posts public that you want to show in your widget.

Over To You

Bring your customers’ voices to the spotlight and build brand trust, engagement, and powerful user connections. With this guide on Tagbox Widget’s all-new SnapUp, you can easily let your users upload visual content, reviews, and ratings on any marketing touchpoint. 

It is about time to get started already and leverage your brand’s best advocates’ potential in store for you.

The post [Product Update]Tagbox Widget’s All-new Feature: SnapUp appeared first on Taggbox Blog.

Keeping all that in mind, we have brought to you some of the freshly brewed feature additions to Taggbox that can enhance your UGC journey. 

So, pave the way for our product updates and make sure that you don’t miss out on anything new!

Taggshop:

1. TruSense: A Smart AI-Powered Assistant

Taggshop introduces the smart AI assistant TruSense. With TruSense, Taggshop users no longer have to go through intense content reviewing in the moderation panel as the AI filters the UGC with Post Tags or keywords, making content curation seamless.

Not just that, the TruSense AI also identifies the products from the abundant UGC you have collected, making it easy for you to identify their products in the UGC and tag them with product tags. Know More

2. On-site Visual UGC, Reviews, & Rating Uploads

The new addition by Taggshop is the on-site visual UGC, reviews, and rating upload feature. This feature is for users who wish to share their experience with a brand in the form of visual UGC, reviews, or ratings directly on the brand’s online store. 

As an eCommerce brand, this feature will help you with social listening. Understand your customers’ emotions better, encourage more user-generated content, instantly leverage UGC on your website, get pre-approved content rights, and more.

Read Full Story

3. Smart Product Page Galleries For Online Stores

Taggshop brings you the Product Page Galleries that allows you to embed shoppable UGC galleries on the product pages of your ecommerce store. 

Now, you can offer visual user-generated content or social media posts on the product pages to visually appeal to the visitors, build trust & credibility and maximize the conversion rate. Read Full Story

Taggbox Widget:

1. The SnapUp by Taggbox Widget

The SnapUp is a new feature added by Taggbox Widget. It expands the possibilities for brands to collect UGC from their audiences beyond social media. The brand’s audience can now upload UGC-like visuals, reviews, ratings, or their real-life experience directly on the website without any social media platform required.

As a website owner, this feature opens many possibilities for you. You get to create a hub of UGC on your website, create private campaigns, and target the audience who are not on social media or who want to keep their privacy intact. Read Full Story

2. Revamp Your Website With The All-new TikTok Widget

If you wish to create engaging website experiences, instill social proof, boost conversions with user-generated TikTok videos, or enhance your web pages. You can now make it all happen with Taggbox Widget’s recent product update that offers seamless integration of TikTok videos on websites directly from your TikTok account. Read Full Story

3. Gracefully Showcase Your Social Feeds With The Story Theme Widgets

Taggbox Widget introduces the all-new Story Theme, a refreshing and trendy way to display your social feeds as a Story that attracts & engages your website visitors. Now effortlessly collect, curate & embed your content & exhibit it uniquely with the new Story Theme to accelerate your website & brand performance. Read Full Story

4. Create Powerful Email Campaigns With UGC & Improve Email Click-through Rates

Taggbox Widget now offers you the feature to enhance your email campaigns with the most authentic and transparent content, UGC. Now, fulfill the visual appetite of your email receivers with unique visuals, activate the abandoned carts, celebrate customers’ efforts beyond social media, build a sense of community, and boost the ultimate email engagement rate. Read Full Story

5. Leverage Hashtag Campaigns Beyond Social Media & Maximize The Benefits

Taggbox Widget now makes it easy for brands to create and publish hashtag campaigns across diverse digital touchpoints. The idea is to magnify your hashtag campaign’s reach by increasing content’s visibility, provide a vibrant audience experience with unique UGC, build a community of brand advocates, and make it seamless to track and quantify the content. Read Full Story

Taggbox Display:

1. The Much-Awaited SnapUp for Events

This new feature by Taggbox Display allows the brand audiences to upload UGC directly on the Social Wall without connecting to their social media accounts. The SnapUp makes things much quicker and easier for both brands and audiences. 

While the audiences can scan the QR code or open the UGC upload page on their devices with a URL and directly upload the content, the brands no longer have to acquire the UGC rights as they can add a T&C link on the UGC upload page. Read Full Story

2. Taggbox Display Partners With Raydiant, Digital Signage Platforms

Taggbox Display collaborated with the digital signage platform- Raydiant to help marketers extend their reach with audience engagement leading to better conversions. This partnership enables users of the Raydiant digital signage platform to display Taggbox Display social wall on their digital screens. Now users can seamlessly enhance brand reach, build social proof, and run robust hashtag campaigns. Read Full Story

3. Taggbox Display Join Hands With GEVME, Virtual Events Platform

Taggbox Display partners with GEVME, a virtual event platform. This collaboration is the ultimate solution for the future of events. Now, users can integrate the Taggbox Display Social Wall into their virtual events to increase the overall audience engagement, create conversation opportunities that break the ice among the attendees, and have the liberty to showcase dynamic content on a single display. Read Full Story

4. New Studio Apps That Unlock New Display Possibilities For Users

If you have used our all-new Studio, you already know how it has enabled brands to captivate the audience by displaying diverse content through apps, files, visuals, and more with the Social wall. 

Taggbox Display Studio has introduced new apps like Quote, Noticeboard, Clock, Calendar, Countdown timer, and Multimedia content like videos, photos, HTML, links, etc., to make sure that you leave no stone unturned into mesmerizing your audience. Read Full Story

Final Word

So! These were some of the most recent product updates by Taggbox that will empower brands’ user-generated content marketing strategies. 

The goal is to help businesses accelerate their marketing efforts with inspiring user-generated content across customer touchpoints like emails, websites, online stores, events, and much more!

Go on, explore everything new Taggbox brings to you. Until then, see you next time!

The post What’s New With Taggbox: Product Updates appeared first on Taggbox Blog.

Don’t worry; then you are not the only one here. From event planners to event managers to social media managers and event marketers, everyone is looking for solutions to engage the audience at events.

The trends around event marketing & audience engagement keep on changing with new technologies, tools, and tactics coming into the events ecosystem constantly. 

One such solution that has emerged recently for events is – Social Media Display boards. 

What Are Social Media Displays?

Social media display wall is a technology solution for events or venue screens that discover, collect, and manages all the exciting and valuable content from social media platforms and display this feed through digital screens.

The social media displays can collect content related to hashtags, handles, tags, mentions, keywords, channels, etc. The highlight though is that the focus is now moving towards leveraging user-generated content.

As user-generated content is more trustworthy, authentic, and reliable than other forms of content that makes it more engaging and memorable for the audience.

Must Read: Discover The Live Social Wall For Sports Events

8 Reasons Why You Need Social Media Displays

1. Display Social Wall To Build Social Proof

Trust and authenticity have become more important than ever for brands and nothing is more authentic than your customers being your brand advocates. 

So, you can leverage social media display tools to encourage the attendees and social media users to share their valuable feedback, experiences, reviews, ideas, opinions, etc. about the event & the brand. 

Curate & display social media content in real-time to showcase social proof that will enhance brand image.

2. Enable Interactive Event Discussions 

There are many events where you organize a discussion with the audience, Q&A sessions, panel interactions, key speakers, etc. Social media displays help you enable interactive discussion with your event & social media audience. 

You can ask users to share their questions or queries using the event hashtag and then display these on the screen at the event where discussions can be done in real-time. 

This will help you improve the quality of interactions with possibilities to cover broader topics, greater engagement, and get more value for the audience from such discussions. 

3. Earn Valuable Sponsorship Revenue

It is always a hustle to get a sponsor for your events as they don’t believe they will be able to get much value & returns on investments. But displaying social media stream can help you attract more sponsors & revenue from it.

Using social media displays at events, you can dynamically display the sponsors’ promotional content on the digital screen leading to more user attention and engagement compared to age-old basic posters. 

The higher engagement will lead to increased sponsorship revenue and more sponsorship opportunities for the upcoming events or maybe even exclusive sponsors. 

4. Deliver Memorable Audience Experiences

Grabbing audience attention at venues and events is a rigorous task as people look for engagement rather than just traditional one-way communication. The best way to engage the audience is to provide memorable experiences. 

Immersive & memorable experiences help you form a more humanized and valuable connection with the attendees that will lead to positive word-of-mouth marketing.

Social media displays integrated with VR technologies, Photobooths, gamification activities, hashtag campaigns, etc. can help attract a wider event audience, immense engagement, and immersive experience for the audience. 

Social media wall for events have in-built capabilities to organize leaderboards, contests, polls, competitions, etc. to perfectly leverage live event marketing. 

5. Creatively Launch Brand Products/Updates

Digital media has a great reach and engagement capability still global leading brands choose to launch their products/updates through events as it provides a more personalized and realistic approach comparatively. 

These launch events mainly have an audience who are experts or enthusiasts from that field (product/brand) and the media professionals that spread these updates to the general audience through their channels. 

Social media display can help the brand to showcase the pre-launch buzz, engage the in-event audience, display launch information to the attendee, live stream the launch to make it accessible for all the audience members of the event, and more. 

This will help in better brand awareness, appropriate information dispersion, showcase social proof, sharing of real-time feedback, opinions, reviews, etc. 

6. Communicate With Online Audience

The limitation with event marketing is that you can only interact with the audience that is present at the event but social media displays help you extend this real-time interactive communication network. 

Social media users can share their thoughts & content on social platforms using the event hashtags or the relevant brand profile. This content can be displayed in the event to initiate interaction & engagement. 

This helps you reach a broader audience and engage with them along with the attendee engagement. It is an excellent tactic to build strong brand awareness, cost-effectiveness, & connect to people with minimal investments. 

7. Make The Event Entertaining & Exciting

When we talk about events, it is not just restricted to business events or corporate events rather it includes events like weddings, concerts, parties, festive events, concerts, etc. 

These events are meant to excite, entertain, and engage the audience fully into the event. Social media browsing is our leisure activity that can be turned into delivering excitement & entertainment at these events. 

How? Well! It’s quite simple if it’s a wedding, create your own wedding hashtag campaign or social handle and ask your relatives, families, and attendees to share relevant content about the wedding and display this content at the wedding as wedding hashtag walls. 

If it’s a concert, then create your campaign for social media displays for concerts that can display important information around the event venue, guide the audience, maps, and most importantly along with this you can display the amazing user-generated content uploaded by users & attendee before & during the event. Live Instagram walls are really very famous when it comes to wedding walls.

8. Buzz Creation & Revenue Generation

The buzz about the brand and event is a necessity and social media displays encourage content sharing by the attendees & social media users about the event. 

So, this content will help in building brand awareness among the massive social media audience before, during, and after the event through the user-generated content about your event & the brand. 

Also, it brings the possibilities of revenue generation directly and indirectly where sponsorship revenue is a direct benefit and indirect revenue can be generated when you will get maximum audience engagement and display social proof through UGC leading to maximize conversion rate & revenue generation for the brand. 

How to Create A Social Media Display For Your Events

After learning about the meaning and importance of social media displays for events, we have explained how you can create a social display for your event. 

You would need a tool that can curate and display social wall user-generated content in your event and this makes Taggbox the best suitable solution. 

Taggbox as a UGC platform helps in discovering, collecting, and curating user-generated content from many social media platforms into a single feed that you can customize & moderate according to your needs & requirements. 

Once done then Taggbox lets you display this feed as social media display in your events across different digital signages, projectors, jumbotrons, TV’s, etc. easily without any hassle. 

Taggbox is a great tool to have in your tool belt. In our company’s experience, it helps us create another element of fun and wow factor for social events. We loved Taggbox, and so do our clients.

You get various other functionalities to display sponsor content, add your own custom content, share branded content only, fetch content in real-time, active customer support, content play, etc. that makes it even more engaging and exciting. 

Social media display for virtual events

Virtual events are the new rising trend in the event industry and have gained immense popularity among various ways of networking like seminars, webinars, meetings, trade shows, conferences, etc. 

It is challenging to engage a large audience on a single virtual platform. To get over this, many social media aggregator tools help you to create a social media wall for your virtual event.

Sounds interesting. Right? 

With the advancement of technology, not only marketers can display their social media wall in physical events but can also engage the audience with the social wall in virtual events. This social wall boosts the audience experience of the virtual event. 

You can even display your social wall during live streaming sessions where the attendees can interact with each other and with the speakers by posting their images and queries using a dedicated hashtag without, hampering the streaming of the event.

This amazing feature helps the event organizers to maximize their audience engagement and interaction and boost their virtual event with good audience experiences.

So, get started now with social media display and let your events stand out from the crowd. 

The post Social Media Display for Venues and Events appeared first on Taggbox Blog.

In an ecommerce conversion funnel, the most crucial page is the product page, where the user decides whether to buy the product or not. 

So, it is essential that product pages hit the right strings for potential customers to make positive buying decisions. However, the challenge is to deliver trustworthy, authentic, and beneficial information that helps in turning leads into customers. 

This is where the importance of Product page galleries comes into the picture. 

What Are Product Page Galleries?

Product page galleries are mainly the shoppable UGC galleries embedded on the product pages on an ecommerce site or online store. These product page galleries feature visual UGC and social media posts relevant to the product on the page. 

Taggbox Commerce defines product page galleries as curated galleries featuring shoppable visual UGC relating to the product page it is published on. 

These galleries help in showcasing how existing customers are using the product in real life. In addition, this visual marketing inspiration fueled by user-generated content helps build trust and credibility for that page’s product. 

Why Are Product Page Galleries Important For eCommerce & Online Store?

For eCommerce and Online Brand stores, the product page plays an important role in turning leads into buyers. This is why brands showcase reviews & ratings on product pages. 

But text reviews aren’t enough to inspire purchases. Consumers want visual inspiration and reviews that build stronger trust and showcase authenticity. 

That’s why more and more brands are integrating visual cues on their product pages. Having product images and videos give a better understanding and visual overview to the consumers. 

Not just any visual content, but a more real, credible, and inspiring form of visual content is what brands are looking for and leveraging on their online store. 

Therefore, this is why product page galleries are so crucial. These galleries feature visual UGC that builds social proof, helps to showcase authenticity, and inspires consumers to make a purchase. 

How To Create & Publish Product Page Galleries 

Now that you have explored the what & why of Product page galleries, it is time to find out how you can create and publish Product page galleries for your Online store or ecommerce. 

Taggbox Commerce is the most popular social commerce platform for brands to create and publish shoppable Instagram feed and UGC galleries for product pages based on intelligent content curation for each product page.

The steps have been divided into 4 main sections for better understanding.

1. Create your Free Taggbox Commerce account or Log in to your existing account

2. Click on the Shoppable Galleries option in Sidebar, your galleries will appear

3. Click on the Edit button under your first shoppable gallery, the editor will appear

4. Choose your preferred social platform from where you want to collect content from the given option. 

Let’s choose Instagram as an example here. You can add more feeds later from the Add Feeds option under Content Gallery. 

5. Enter your feed option like Hashtag, Handle, Mentions, IGTV, Tagged, etc. 

6. Complete the authentication to connect your social media platform and successfully fetch content

NOTE: Taggbox does not store or have access to your private information or passwords relating to the social media accounts that you connect. 

7. Now, you will see all your posts with the Tag product option under each post. However, you will need to upload products before tagging. 

8. To upload products, click on the Add Product option under the Product catalog menu in Sidebar

9. You will see the following options:

• Import Product List: This option helps you upload products in bulk using a CSV file 
• Add a Product: This option lets you upload one product at a time
• Sync Shopify Products: Enter Shopify store URL and fetch products directly from Shopify

10. Once you successfully upload your products, then click on the Tag Products option from Sidebar

11. Now it’s time for product tagging. Click on Tag products option under any post; a popup will appear

12. Enter the product name in the search bar and click on the product to tag it to the post. 

Note: it is recommended not to use Hotspots on these galleries if you intend to show small images. 

Similarly, tag products to all the posts in your gallery. You can tag upto 4 products per post. 

13. Now click on the Themes option under Design & filter and choose the theme of your product page gallery. 

You can also make changes to card style, theme settings, hover effect, social actions, CTA button and more in the Design & Filter section.

Note: It is recommended to use the Modern slider theme for the best experience. 

14. Now click on the PUBLISH button at the bottom left corner; you will see 2 publishing options 

• Homepage & Landing Pages
• Product Page Galleries

15. Click on Product Page galleries and you will see different CMS options like HTML, Shopify, Magento, WooCommerce, etc. 

16. Click on your choice of CMS. Let’s choose Shopify as an example. 

17. Now, you will see the steps to publish Product page shoppable galleries on Shopify.

18. Follow the simple steps mentioned there to publish the product page gallery on your Shopify store. 

Similarly, you can follow the steps for your CMS as well. 

If you face any challenges and issues while publishing the galleries, then feel free to contact us through message, mail, or call. We will help you set up your galleries. 

Benefits of Product Page Galleries For Brands

Here are a few of the key benefits that brands can leverage by integrating product page galleries into their online store or ecommerce site. 

1. Get Those Key Conversions & Sales

The first and most important benefit is that these product page galleries directly help in increasing the brand conversion rate and maximize sales. 

Potential leads who have completed the ecommerce funnel and have reached the end of the funnel present a high potential to conversions. So, the galleries featuring inspiring and authentic shoppable UGC will help turn consumer interest into buying the product. 

2. The Influence of Social Proof & Trust

Brand trust is the most important factor that influences the purchase decision of any consumer in this age of social shopping platforms. As consumer distrust is at an all-time high due to various reasons.

Therefore, it is essential to provide information that users can trust easily. Having shoppable product page galleries featuring real UGC will help to build trust and social proof for your product and brand.

SOCIAL PROOF ON THE PRODUCT PAGE INCREASES THE POSSIBILITIES OF CONVERSION BY 9 TIMES

3. Inspiration Is Crucial For Shopping

Inspiration is closely related to shopping. That’s why influencers have a huge role in the online shopping industry. Similarly, now that role is played by visual UGC on social media and on-site with product page galleries. You can even curate the visual UGC directly through SnapUp to drive shopping inspiration.

User-generated content featuring images and videos showcasing how real customers use products in real life inspires potential customers. This inspiration helps users understand product aesthetics, its real-life usage, durability, customer satisfaction, and more. 

4. Upsell Products With Shop The Lookbook

Upselling is a massive opportunity for ecommerce and online stores as this increases the average order value and cart size of the customer. With product page galleries, it works as a lookbook where the consumers can shop the complete look or buy products complementing the actual product.

 These Shop the look galleries allow customers to explore a complete look and get inspiration from different products that align with the product on the page. 

5. Simple Way To Reduce Cart Abandonment

Cart abandonment has been the key challenge for ecommerce and online stores that negatively affects their ecommerce conversion rate. As a result, many people come to the product page but do not complete the purchases. 

However, product page galleries featuring shoppable content can help encounter the cart abandonment challenges. These galleries provide trustworthy and inspiring information which is shoppable. This helps in instantly turning the interest into action for potential customers. 

Conclusion

The product page galleries are a perfect way to make your product pages stand out and impact consumers’ purchase decisions. In addition, you can leverage these galleries to inspire potential customers seamlessly. 

So, make the most of your social content and visual UGC through these galleries to drive brand trust, garner engagement, and boost revenue by maximizing your conversions. 

The post Introducing Product Page Galleries By Taggbox Commerce appeared first on Taggbox Blog.

Taggbox Display has now introduced the all-new Taggbox Display Studio to enhance these benefits by showcasing multiple contents on one screen using various apps and display options that can boost the performance of the social wall.

Aren’t you feeling intrigued to know more?

Taggbox Display Studio: A Comprehensive Solution

Taggbox Display Studio is an all-in-one solution to accentuate the social walls by displaying meaningful content along with live social media feeds and grab the audience’s undivided attention that could help brands gain maximum engagement.

The goal is to deliver premium content to the masses, empower marketers with brand advocacy and improve social interaction between brands and their audience. Taggbox Display Studio makes every business goal achievable as each app that it offers is suitable for every industrial need.

Taggbox Display is supreme, and now Studio comes with many free apps and content sources to enhance the display. With Studio, you can show content such as media, video, webpages, weather, clock, or QR Code, alongside the live social media wall, on any screen.

Let’s take you through everything Taggbox Display Studio offers.

Promising Features & Apps By Studio

Studio Features:

Upgrade your social wall with the user-friendly Studio to overcome all your display limitations and achieve maximum engagement. Schedule & arrange your display content with Studio’s seamless incorporation features, making the process fun. The studio also provides multiple content shuffle, arrange, and layout options that help you give your audience the best of both worlds!

1) Upload Any File Type

Studio enables you to upload all file types: JPEG, HTML, GIFs, PDFs, etc. to display every content you wish to serve among your audience.

2) Cloud-Based

All you need is a browser and the internet to get started with your Studio experience, leaving behind the hardware days.

3) Collaborative

You get to seamlessly control your display content on multiple screens and make your reach boundless.

4) Organize Productively

Organize your display by manually choosing the content type, its display duration, position, and much more.

5) Incorporate Apps

Studio empowers you with a diverse collection of apps that grab the audiences’ attention and maximize engagement.

6) Screen Orientation

The studio is responsive and has modes like landscape and portrait that smoothly adapt to your screen orientation.

7) Display Layout

Split your display to stream two content types parallelly and choose the layout as horizontal or vertical & customize the split size in terms of percentage.

8) Scenes

Create scenes with a vibrant display by choosing aesthetic pictures & videos and schedule them for multiple days and months.

9) Support

Get personalized video, email & full chat support from the Taggbox Display team to overcome technical and other hurdles.

Studio Apps:

• Weather Forecast: For present & upcoming days

• Calendar: Easy-to-follow calendar to keep the audience posted

• Clock: Track time

• QR Code: Make display scannable & interactive

• Countdown: Update the audience as you reach the target time

• Quotes: New quotes every day

• Notice Board: Display a notice board that updates automatically.

• Leaderboard: Display the most active contributors and influencers on a live leaderboard.

5 Taggbox Display Studio Use Cases For Various Industrial Needs

You can seamlessly leverage your digital screens in hospitality, corporate communications, retail stores, events, and more with the Studio. Here are some use cases for you to get inspired.

1. Improve Corporate Communication

A corporate setup is naturally intense as the staff members are bound to reach their monthly goals. The Taggbox Display solutions have helped many corporate offices to engage the employees, keep them happy and provide smooth communication facilities to perform better.

The Taggbox Display Studio is one step ahead with apps and features that can enhance the digital screens at your office premises, improve employee interactions and create an easy-going environment.

Display content like the company dashboards, upcoming meeting and event calendars, company PR & news display, onboarding for new joiners, etc. Company promo or past event videos and walls, Slack or yammer channel chats. Simultaneously, the Studio features enable you to parallelly display company reviews from clients or employees.

Must Read: Learn How To Leverage Digital Signage For Corporate Communication

2. Impress Your Hotel Guests

Hospitality is an ever-moving space, and receiving new guests is an everyday task. In such cases, you need something compatible that would seamlessly become a part of your daily hassles and make them less challenging. The all-new studio App has only magnified the benefits of Social Wall. 

With Studio, you can make check-ins easy with QR codes that guests can scan and reach a check-in page on their browser to fill in all their details without waiting in the long check-in queue. Provide indoor maps and navigations, display upcoming events on the calendar, etc. You can also display guest stories or reviews from platforms like Airbnb and Yelp, display room availability, provide basic rules for new guests, and showcase announcements. 

You can help local businesses through local advertisements and promote other services. For example, you can promote your social media handles, display a welcome screen at the reception. Not just that, you can also display staff notices on the screens placed at staff-specific areas for employee engagement.

Must Read: Powerful Hotel Digital Signage Ideas That You Must Use In 2021

3. Entertain Your Event Attendees

Over the years, Taggbox Display has proven to be compatible with every event, be it a virtual event, hybrid event, physical event, or other event types. In addition, marketers have incorporated the captivating Taggbox Display Social Wall to engage the event attendees, like the vibrant Instagram wall to make the event more social.

Now, with the Studio app, you can make the displays more relevant than ever. For example, brands can display popular app content like Live video feed from apps like YouTube, Vimeo, Instagram, etc. Not just that, you can display a countdown or count-up timer to keep the audience updated as you reach the target time. 

Display a QR code that helps them open the event’s photo booth on their smartphones’ browsers, organize Q&A sessions, showcase promo videos, display sponsors’ content, make announcements more visible, advertise upcoming events or event merchandise, etc.

4. Digitize Your School Premises

As the Gen-Z completely takes over the school premises, you need something to make your school’s campus more fun and engaging so that the students wouldn’t want to miss a single day and their journey is memorable. 

The Taggbox Social Wall has been playing a vital role in digitizing and socializing schools, the Studio is going to be the ultimate addition to your digital screens. You can use Studio apps like the calendar to display upcoming school games schedule and other events to increase student participation, show indoor maps to enable wayfinding for new students, or motivational quotes for everyday motivations for the students.

Not just that, you can create a digital school notice board, display school brochures, results of high achieving students to appreciate their hard work, Sponsors’ content during events, principal’s note, important contact numbers. Also, introduce new faculty, School rules, provide a virtual tour for newcomers, welcome sign, holiday calendar, etc.

Must Read: 9 Creative Content Ideas & Tips For Schools Digital Signage

5. Engage The Hospital Visitors

We all have found ourselves in the hospital waiting rooms and reception areas. People wait for their friends and relatives or wait to meet their doctor and get their check-up done. 

Either way, a hospital’s air has the dust of anxiety and impatience flowing around. If your hospital has incorporated the Taggbox social wall to improve in that area; the Taggbox Display Studio acts as an enhancer.

With Studio, you can display captivating and meaningful information for hospital visitors, like, weather updates, date & time, traffic updates, motivational or devotional quotes, the doctors’ schedule on the calendar, etc. Studio lets you display multiple contents on one display, making multi-tasking a seamless job. All this makes their visitors’ visit worthwhile.

Must Read: Hospital Digital Signage: How & Where to Use Digital Signage for Hospitals

Conclusion

Although we have reached the end, we have introduced you to something new and refreshing for your Taggbox Display screens: the remarkable and all-new Taggbox Display Studio, elevating the digital screen experience and making it memorable.

You don’t have to pay for any extra subscriptions. You can avail the Taggbox Display Studio apps & features with your Taggbox Display account for free.

So, stop waiting, start doing and get ready to cease this new venture!

The post Introducing Taggbox Display Studio appeared first on Taggbox Blog.

The quote stands true when it comes to shopping. Consumers seek an experience that makes it easier, simple, and interactive to get inspired, gather information, and buy the products. 

We at Taggbox Commerce thrive to provide solutions to ecommerce brands and online stores to create engaging and unique experiences that make shopping fun and immersive for the consumers. 

In that quest, we have launched a new feature in Taggbox Commerce called Shoppable Hotspots. 

Shoppable Hotspots By Taggox Commerce?

HotSpots are shoppable product tags that you strategically pin on products featuring in an image/video of your Shoppable gallery. 

These shoppable hotspots bring an essential feature to the shoppable galleries and feeds. 

The Hotspots attract users’ attention instantly, provide them with the necessary information, highlight the product in a visual post, and allow consumers to easily buy the products with minimal clicks and friction. 

Having a shoppable gallery with hotspots can work as an attention magnet on your online store. Users can access different kinds and categories of products without having to navigate through the store. 

Especially when we are leveraging Shoppable UGC, the hotspots play an important role. 

Unlike branded visuals, user-generated visual content is all candid and features products naturally, which might make it hard to spot it. So, when we create shoppable UGC galleries, these hotspots can easily pinpoint the products. 

Besides, these hotspots can instantly turn user inspiration into conversions. This drives more sales, traffic, and revenue. Also, this helps in reducing cart abandonment and navigation fatigue. 

How Do Shoppable Hotspots Work?

If you are an active user of Instagram, you must know about their shoppable product tags. When you click on a shoppable Instagram post, it shows a small tag with the product name & price. 

If you click on it, then it takes you to the detailed description and checkout page for that product. 

Similarly, the Hotspots in shoppable galleries on your website also allow the users to spot the tagged products, get product information, and buy the products directly from those tags. 

These product tags come in handy to inspire users and turn their inspiration into sales. 

How To Get Started With Hotspots?

To get started with the Shoppable hotspots by Taggbox Commerce, you can follow these simple and easy steps. 

1. Create Free Taggbox Commerce account or Log in to your existing account
2. Complete the steps to add feeds (content) from social media
3. Now click on the Tag Products option under any post
4. Search & tag products to post (follow this for all posts you want to tag)
   • If you have uploaded any products to your account, you must first add/upload products under the Product catalog section and then complete the 3rd & 4th step.
5. Once you tag products to a post, then click on “Enable Hotspot” in the top-right corner of tagging pop-up
6. Once you enable hotspot, you will see hotspot appearing on the post
7. Drag and drop your hotspots on the post as per product position

Similarly, you can do so for all posts. Once you create your shoppable gallery with hotspots, then you can move on to publishing it on your website. 

NOTE: You can enable/disable hotspots for the complete gallery by going to the CTA button section under Design & Filter section. 

You will find the Hotspot section there, and you can also adjust the color of your hotspots. 

Which Brands/Businesses Can Use Shoppable HotSpots?

There is no specific limit to who all can use these hotspots. However, we have listed a few industries who can perfectly leverage these hotspots to create Shoppable Instagram feeds, UGC shops, shoppable social galleries etc. to sell their products or services. 

1. Fashion & Clothing

Fashion and apparel brands can showcase the different looks, clothing combinations, complete sets, outfit ideas, and more to sell more products and increase average order value. 

2. Cosmetics

Cosmetics and makeup brands can leverage these hotspots to sell different products collectively through the kits, skincare sets, etc., by highlighting makeup images and videos using different cosmetics. 

3. Travel & Hospitality

The travel and hospitality industry has a lot to gain through these hotspots. They can sell experiences and book through the shoppable tags. Travel brands can showcase past customer experiences through visual galleries and generate bookings through hotspots. 

4. Food & Restaurants

Food businesses and restaurants could create leverage visual user-generated content from social media, add shoppable hotspots, and publish shoppable galleries on their website and signages. Users can explore different dishes, get a visual representation, read reviews, and order the dishes they like through tags. 

5. Consumer Goods

Consumer goods brands can also leverage these hotspots like Fashion brands to showcase their products, highlight real-life usage, and allow direct buying through the tags. 

Likewise, any other brand or business from any industry with an aim to sell their products or services can leverage the shoppable hotspots. 

Conclusion

Hotspots are trending now among brands and businesses using shoppable instagram or shoppable content on their website. 

Adding this hotspot as a feature in our product (Taggbox Commerce), our goal is that brands and businesses who leverage our shoppable galleries and feeds can deliver a complete shopping experience and customer satisfaction. 

Shoppable Hotspots are one of the major social commerce trends. This will help them grow and drive maximum returns on investment. The idea is simple – deliver features and products that benefit our clients and their audiences. 

We are always looking for ideas and feature requests from our clients to help their businesses and continue to do so. 

The post Introducing Shoppable Hotspots By Taggbox Commerce appeared first on Taggbox Blog.