News Archives - Taggbox Blog Taggbox Blog | Discussions on latest Social Media News, Social Media Marketing and Management Thu, 23 May 2024 07:00:11 +0000 en-US hourly 1 https://wordpress.org/?v=6.6.1 https://taggbox.com/blog/wp-content/uploads/2019/05/Taggbox-icon.png News Archives - Taggbox Blog 32 32 Tagbox Shows Up On Top Of The Cart In The G2 Winter Report 2024 https://taggbox.com/blog/g2-winter-report-2024/ Mon, 18 Dec 2023 09:42:17 +0000 https://taggbox.com/blog/?p=34058 We’re thrilled to announce that Tagbox has earned special badges in the latest G2 winter report! As advocates for genuine connections, our success is a testament to our incredible clients who’ve played an integral part in our journey. However, Tagbox isn’t just about accolades; it’s about authenticity. Our focus is amplifying your customers’ authentic stories, […]

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We’re thrilled to announce that Tagbox has earned special badges in the latest G2 winter report! As advocates for genuine connections, our success is a testament to our incredible clients who’ve played an integral part in our journey.

However, Tagbox isn’t just about accolades; it’s about authenticity. Our focus is amplifying your customers’ authentic stories, thoughts, and experiences.

Each shared piece is a treasure, showcasing your brand and fostering real connections. These badges inspire us to support businesses like yours further, nurturing trust, driving engagement, and staying true in the dynamic realm of social media.

Are you curious about the story behind these impressive badges? Join us as we delve into how they motivate us to deliver our very best.

Category: User-generated content 

Grid® Report

  • Grid® Report for User-Generated Content | Winter 2024
Tagbox G2 Winter Report 2024
  • Mid-Market Grid® Report for User-Generated Content | Winter 2024
Tagbox G2 Winter Report 2024
  • Small-Business Grid® Report for User-Generated Content | Winter 2024
Tagbox G2 Winter Report 2024

Implementation Index

The Implementation Index is like a helper for picking software. It checks how easy it is to get a product up and running based on what users say. If you’re in the UGC category, use the Implementation scores to find super easy products to set up, just like your friends did. For sellers, media, investors, and analysts, it’s a handy tool to compare products and see how well they fit in the market. 

  • Implementation Index for User-Generated Content | Winter 2024

Tagbox successfully got the 5th position.

  • Mid-Market Implementation Index for User-Generated Content | Winter 2024

Tagbox secures 3rd place.

  • Small-Business Implementation Index for User-Generated Content | Winter 2024

Tagbox secures 5th place.

Regional Grid® Report

Imagine the Regional Grid as your local software compass. It’s like a map that shows how Tagbox is doing right where you live. G2 created this grid to see how different tools perform in your area. With the Regional Grid, you get insights from users close to home, helping you make better software choices that suit your needs.

  • Mid-Market Americas Regional Grid® Report for User-Generated Content | Winter 2024
Tagbox G2 Winter Report 2024
  • Americas Regional Grid® Report for User-Generated Content | Winter 2024
Tagbox G2 Winter Report 2024
  • EMEA Regional Grid® Report for User-Generated Content | Winter 2024
Tagbox G2 Winter Report 2024
  • Asia Pacific Regional Grid® Report for User-Generated Content | Winter 2024
Tagbox G2 Winter Report 2024
  • Europe Regional Grid® Report for User-Generated Content | Winter 2024
Tagbox G2 Winter Report 2024

Relationship Index

The Relationship Index is like a user satisfaction scorecard for software. Calculated by an algorithm based on user feedback, it helps you find software with top-notch user-seller relationships. Products get badges for Best Relationship, Highest Quality of Support, and Easiest Doing Business With. 

  • Small-Business Relationship Index for User-Generated Content | Winter 2024

Tagbox secures 4th Position.

  • Relationship Index for User-Generated Content | Winter 2024

Tagbox Secures 2nd Position.

  • Mid-Market Relationship Index for User-Generated Content | Winter 2024

Tagbox secures 2nd Place.

Results Index

The Results Index is like a rating system for software. It helps you compare options in the User-Generated Content category to find what works best, according to users. Products get badges for being great at delivering results, offering a good return on investment, and being highly recommended. 

  • Small-Business Results Index for User-Generated Content | Winter 2024

Tagbox Secures 1st Place.

  • Results Index for User-Generated Content | Winter 2024

Tagbox secures 2nd.

Usability Index

The Usability Index rates products based on real users’ satisfaction, making it easy for buyers to find the most user-friendly options, especially in the UGC category. Badges like Best Usability and Easiest to Use are given. 

  • Mid-Market Usability Index for User-Generated Content | Winter 2024
  • Usability Index for User-Generated Content | Winter 2024

Tagbox secures 2nd Place in the above two.

  • Small-Business Usability Index for User-Generated Content | Winter 2024

Tagbox secures 3rd position.

A brief about G2

G2 is like a personal guide in the software world. It’s a platform where actual product or software users share their thoughts and experiences with different software solutions. 

You can find reviews, compare products, and discover top-rated options with the help of other current customers of the product you are considering using. 

G2 also gives out badges and recognitions for excellent products, similar to the winter badges we earned. It’s a platform for businesses and users to connect, helping each other make smart software choices.

So, when you explore G2, you’re tapping into a community-driven hub that keeps things simple and helps you find the best fit for your needs.

How are our customers expressing their thoughts on G2?

Let’s keep it simple—Here’s what our fantastic customers say on G2! We’ve picked a few reviews from our real user to share their thoughts on Tagbox. 

“The best UGC platform out there”

Tagbox has made it super easy for us to showcase the customer love we get on social media and other online forums on our website. The killer feature has to be the rights management module, which makes it super easy to get permission from the original poster to share their content on our website.

“Effortless Authentic Content Integration”

Tagbox UGC Suite stands out for its refreshingly easy-to-use interface. Even those who need to be better-versed in technology can navigate it effortlessly, making it an ideal choice for teams with diverse skills. The platform is convenient for effortlessly curating appealing content collections from various social media platforms. Additionally, the Tagbox support team deserves commendation for their top-notch assistance, always ready to lend a helping hand when needed.

“One-stop solution for influencer and UGC marketing!”

I used Tagbox to launch several successful UGC marketing campaigns and kick-start influencer partnerships. It’s a fantastic tool designed to give marketers like myself a versatile platform to find vetted influencers and creators and manage their brand-specific assets.

There you have it—from the ones who matter the most, our fantastic customers! We hope these insights give you a glimpse into how Tagbox makes a difference for businesses like yours. 

How may we be of service in addressing your issues?

  • Make the Most of UGC

How do you leverage user-generated content effectively?

With Tagbox, you can easily control user-generated content to boost your brand’s authenticity and engagement. We make it easy to showcase what your customers are saying.

  • Ensure Real-Time Engagement

Do you want to know how to keep your audience engaged in real-time?

With Tagbox’s features, you can ensure real-time engagement, helping you instantly connect with your audience.

  • Influencer Collaboration Made Easy

How can Tagbox help collaborate with influencers?

Tagbox provides seamless collaboration with influencers. Our platform lets you curate and display UGC created by influencers, enhancing your brand’s credibility and increasing your reach. 

  • Manage your UGC Rights

Are you worried about managing rights for UGC?

Then, you can go with Tagbox, which simplifies UGC rights management, ensuring and allowing you to showcase user content responsibly.

  • Impact on Sales

Can we help in increasing sales?

Absolutely! Tagbox helps you showcase user testimonials, reviews, and UGC to build trust, ultimately driving conversions and boosting sales.

Over to you!

Earning the G2 Winter Badges 2024 holds significant meaning for us here at Tagbox. It signifies our dedication to offering top-notch user-generated content solutions.

These badges aren’t mere accolades; they symbolize our pledge to enhance and ensure an exceptional experience for you continually.

Start Your Brand’s UGC Journey Today

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Same Passion, New Name: Introducing Tagbox! https://taggbox.com/blog/becoming-tagbox/ Mon, 24 Jul 2023 12:04:59 +0000 https://taggbox.com/blog/?p=28946 “Change is inevitable and often brings exciting opportunities for growth and improvement. “ News flash! Taggbox.com has acquired Tagbox.com! We’ve shed a ‘g,’ but gained so much more: we’re now lighter, faster, and seriously efficient. We want to emphasize that everything else remains the same – the same exceptional service, commitment to quality, and unwavering […]

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“Change is inevitable and often brings exciting opportunities for growth and improvement. “

News flash! Taggbox.com has acquired Tagbox.com! We’ve shed a ‘g,’ but gained so much more: we’re now lighter, faster, and seriously efficient.

We want to emphasize that everything else remains the same – the same exceptional service, commitment to quality, and unwavering dedication to your success. 

In fact, we are adding many new updates and features to ensure that your journey with us is even more rewarding and fulfilling.

A New Chapter: Exciting Updates and Features

Allow us to reintroduce ourselves, Tagbox is a leading UGC platform. We totally get the hype around authentic content and consider it as an asset for brands to show it off on their preferred marketing touchpoints, this is why we have made it easier than ever. 

With our rebranding, we are not just changing our name – we are also introducing an array of fresh updates and features that will empower you even further. One of our most exciting offerings is the UGC Suite – a UGC dashboard that consists of all the tools your brand needs to manage your campaigns in one place and make the most of this authentic content.

  • Discover influencers that match your brand’s vibe.
  • Centralize your assets with our Asset Manager
  • Let the AI-powered auto-tagging feature save you time and ensure error-free remarketing
  • Easily integrate with your marketing stack and enjoy endless opportunities to share your UGC across various channels, expanding your audience reach.

A Message to Our Valued Users

To our dear users who have been with us on this incredible journey, we extend our heartfelt gratitude for your unwavering support and trust. We understand that change can sometimes evoke uncertainty, but we want to assure you that everything you love about Taggbox Tagbox remains intact – only better!

Your accounts, data, and settings will transition seamlessly to Tagbox.com. You can continue relying on our platform for all your UGC needs without disruption. Our commitment to providing exceptional service and constant innovation remains resolute.

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Twitter API Changes: How it will affect your business https://taggbox.com/blog/twitter-api-changes-how-it-will-affect-your-business/ Wed, 05 Apr 2023 13:32:06 +0000 https://taggbox.com/blog/?p=26469 Over the last few weeks, Twitter made sudden changes in its API and access tiers, and many users have been asking questions. To clear all your doubts and how your business will be affected, we have this blog to help you out.  The good news?  These changes will not affect your Taggbox account and Twitter […]

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Over the last few weeks, Twitter made sudden changes in its API and access tiers, and many users have been asking questions. To clear all your doubts and how your business will be affected, we have this blog to help you out. 

The good news? 

These changes will not affect your Taggbox account and Twitter channel connections. They will continue to work as usual. 

Also, we have had a strong standing enterprise relationship with Twitter for over five years and are working with Twitter professionals to come to terms with these recent changes. 

Keep a close eye on this blog for future updates – some might be in our favor too!  

New Developments?

Twitter will stop allowing unrestricted use of both its v1.1 and v2 APIs.

Instead, a paid basic tier will be made available. The most potent data sets in the world are those from Twitter. Hundreds of millions of users have sent almost a trillion tweets throughout the years, and billions more are sent every week.

Elon Musk stated on Friday that paying “only about $100 per month for API access with ID verification” will effectively prevent bot scammers and opinion manipulators.

How Will It Affect Taggbox Users?

Before this change, users were able to fetch multiple tweets from their accounts and create a Twitter feed. However, due to these changes, there are certain restrictions:

  • Our DS Free plan , Widget Startup, and subscribers can no longer fetch Tweets.  
  • Any users creating Twitter feeds from scratch can fetch only ten tweets from historical data using any connection type such as hashtag, mention, Twitter list, etc.
  • The maximum limit for tweets that can be aggregated is upto 5000 depending upon the Paid plan
  • Real-time updates will also stop from now onwards for free trial users.

Impact on your Business 

Since many developers use Twitter API to communicate with each other, moderate conversations for health & safety, enable personal expression, measure & analyze what’s happening, etc. 

All automated accounts and tweets will be stopped, and these developers will be entitled to pay a small amount for continuing their projects. 

Twitter has always had a questionable but benign relationship with developers; however, many developers will either close their projects or ask the clients to bear the price after these changes. 

API access opens many opportunities for using a platform like Twitter. With free API access, your business will be able to work on Twitter like before. 

However, with some adjustments in your budget, you can buy Twitter API Access and work as usual. 

Still have any question?

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Oxfam’s Noble Initiative With Taggbox: Turkey & Syria Earthquake Disaster Relief https://taggbox.com/blog/oxfams-social-wall-turkey-syria-earthquake/ Mon, 06 Mar 2023 04:33:54 +0000 https://taggbox.com/blog/?p=25465 As we navigate through an increasingly interconnected world, it’s important to recognize the global issues we face and take action to make a positive impact – and one powerful way to do so is through charity. Oxfam is a charitable organization with its unique initiative ‘Second-Hand Style’ for charity. This year, the organization made an […]

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As we navigate through an increasingly interconnected world, it’s important to recognize the global issues we face and take action to make a positive impact – and one powerful way to do so is through charity.

Oxfam is a charitable organization with its unique initiative ‘Second-Hand Style’ for charity. This year, the organization made an appearance at the renowned fashion saga – London Fashion Week and decided to donate its profits from the fashion event to the relief fundraiser for Turkey and Syria amidst the disastrous earthquakes. 

The organization reached out to Taggbox to help them create a compelling Social Wall from the event’s hashtags #FashionFightingPoverty23 & #FoundInOxfam to make their event more engaging and to raise awareness about the ongoing Turkey-Syria earthquake disaster and the organization’s appeal to donate to the fundraiser. 

Oxfam’s Charitable Initiative “Second-Hand Style”: Know More! 

Oxfam is a charitable organization focussing on eradicating global poverty. It was founded in 1942 and has been working tirelessly to alleviate poverty through various noble means. 

One of the greatest initiatives by Oxfam is ‘Second-Hand Style’ for charity. The initiative first started 75 years ago and has been active since. 

This initiative has been a part of the organization’s trail of noble initiatives. With “Second-Hand Style” or “Second-Hand-Fashion” the organization is continually working to promote sustainable buying practices and generating donations to eradicate poverty.

This year, the organization was a part of the popular London Fashion Week and decided to donate its profits from the fashion event to the relief fundraiser for Turkey and Syria amidst the earthquakes. 

Also Read: ISOLATED Talks Created An Impactful Hashtag Campaign With Taggbox

Revealing The Client’s Vision

The organization’s motive was to boost engagement throughout the event and create awareness among the audience about their charitable initiative, they also wanted to boost audience involvement by promoting their event’s designated hashtags #FashionFightingPoverty23 & #FoundInOxfam.

Moreover, the organization wanted to use content collected from the hashtags and display it compellingly on digital screens during the fashion event. Additionally, they also wanted a way to upload content without the use of social media.

Also Read: How To Run A Successful UGC Hashtag Contest

Making The Expectations Come True 

Oxfam used Taggbox to create a live social wall of the event’s hashtag content, displayed it on digital screens during the event, and successfully raised awareness about their appeal to contribute to the Turkey and Syria earthquakes. 

In our client’s words:

With Taggbox’s user-friendly features, the organization was able to achieve its motive to display audiences’ content on big screens and clearly express their initiative “Second-Hand Style” as a charitable cause to generate donations from their achieved profits as well as collect external donations.

#FashionFightingPoverty23 Social Wall

The organization ticked all its checkboxes of requirements such as:

  • Having a studio for non-social media content.
  • Creating a well-curated social wall with the flexibility to moderate the content.
  • Customization feature to design the wall as per the company’s branding.

Create Your Fundraiser Social Wall Today!

An effortless way to boost funds & engagement in your next fundraiser.

What Did Oxfam Achieve?

Taggbox supported Oxfam to create a difference and voice out about the apprehensive situation in the earthquake-affected countries – Turkey & Syria. Taggbox allows users to customize the design of their live feed to match their branding and event theme. This can help create a more professional and cohesive look for any event.

Taggbox x Oxfam: UGC Campaign For Fundraiser

Oxfam did the same. They created an immersive feed with various branding characteristics, such as the brand’s logo, and non-social media posts and applied the content moderation feature to its best use. Throughout the event, the brand experienced a boost in the number of content on the event’s hashtags. 

Let’s hear more from the client:

Discover the Endless Possibilities of Taggbox!

Lately, the popularity and effectiveness of events have increased massively. Especially events with a cause. This includes fundraising events as they provide a way for people to support a cause they care about, connect with others who share their interests and make a difference in their community and the world.

Taggbox is an impressive social media aggregator and display tool that can be used to showcase user-generated content from various social media platforms in real-time at events. 

 Here are some advantages of hosting a fundraising event with Taggbox Display:

  1. Increased Engagement: Taggbox can help you increase engagement at your fundraising event. You can post your appeals about the fundraiser on big screens. This can help create a more interactive and immersive experience for your attendees and express your cause and initiative more clearly. 
  1. Community Building: With Taggbox, you can create a more engaging and community-focused experience for attendees. Fundraising events are initiative-centric, by incorporating a social wall into your fundraising event, you can encourage attendees to share their experiences and interact with one another in real-time leading to increased donations and long-term support.
  1. Promote Sponsors: Without sponsors, many fundraising events would not be financially feasible. With the help of a social wall, you can showcase sponsors, donors, and other supporters of the event, providing them with increased visibility and recognition. This can help to foster long-term relationships with these stakeholders and encourage continued support for future events.
  1. Boost Donations: Taggbox can help boost donations by highlighting fundraising campaigns and initiatives. By displaying real-time updates on donations, attendees can see the progress being made toward the fundraising goal. This can motivate people to donate more, and it also provides transparency and accountability for the event organizers.

Create Your Fundraiser Social Wall Today!

An effortless way to boost funds & engagement in your next fundraiser.

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Taggbox x Omnisend: Power Up Your Email Campaigns With UGC https://taggbox.com/blog/taggbox-x-omnisend-ugc-powered-email-campaigns/ Thu, 25 Aug 2022 06:51:58 +0000 https://taggbox.com/blog/?p=22281 Did you know that 72% of customers choose emails over anything else as their primary business communication channel?  So why do you think emails are so efficient? But what if we told you that your email marketing campaigns could drive greater ROI?  User-generated content has the potential to fulfil the visual appetite of your users, […]

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Did you know that 72% of customers choose emails over anything else as their primary business communication channel? 

So why do you think emails are so efficient?

  • Enables brands to reach out to prospects at large, spark conversations and build a brand-consumer relationship. 
  • Helps beef up user interest in activating abandoned carts.
  • Drives campaigns capable of upselling, cross-selling, campaign awareness, etc. 

But what if we told you that your email marketing campaigns could drive greater ROI? 

User-generated content has the potential to fulfil the visual appetite of your users, help them understand your brand in brief, and keep them updated. 

Taggbox and Omnisend came up with this collaboration to help you develop email campaigns that speak up, inspire and build better brand-user relationships. 

Let’s understand this integration in detail. 

What does Omnisend have to offer?

Omnisend is a comprehensive platform that is designed to grow eCommerce businesses. It allows brands to develop email campaigns using their in-built templates and flows, deliver personalized messages and build a business you’ve always dreamed of. 

Omnisend

Eliminate coding expertise and develop professional and personalized email campaigns with just a few clicks. With Omnisend’s powerful features, create shoppable emails by tagging products and capitalizing on user inspiration, build audience segmentation, generate more sales, and understand what’s working best for your business. 

What Omnisend Offers: 

  1. Email campaigns 
  2. SMS campaigns 
  3. Push notification campaigns 

What Does Taggbox Have To Offer?

Taggbox is a User-Generated content (UGC) platform offering solutions to aggregate and feature user-generated content across different marketing touchpoints. Taggbox is your one-stop platform for developing credible and result-driven email marketing campaigns

Taggbox

Brands can integrate UGC in their emails to maximize engagement, build trust, flaunt social proof, and add a pinch of creativity to keep the emails fun. Here are some features offered by Taggbox: 

  • Get to choose from 20+ platforms to fetch content 
  • Brilliant customisation and moderation features
  • The “on-site visual uploads” feature allows your audience to post reviews, ratings, and feedback directly from your email.
  • Use custom CSS features to implement creativity beyond the in-built features.
  • Analytics features to get insights and performance analysis of your email campaign.

Taggbox x Omnisend: Develop Result-Driven Email Campaigns 

Taggbox Widget is an additional feature that lights up your email campaigns. Taggbox helps brands improve conversion rates by curating and featuring UGC and review galleries in emails. For example, add a gallery with various relevant reviews, display social proof with your social media feeds, or display UGC to offer authentic content. 

With this partnership, you get the benefit of engaging email Widgets and a centralized platform to publish your efforts. Bringing Taggbox and Omnisend together is a great way of featuring result-driven, customer-centric content in your email campaigns. 

Power Up Your Email Campaign ROI With UGC

What’s In It For You?

Here are a few reasons to help you get a better understanding of why Taggbox and Omnisend came together as a team. Let’s dig in. 

Feature Real-Life Experiences 

People constantly seek out authentic reviews from existing customers about their experiences. Regarding online eCommerce brands, incorporating user-generated content influences potential customers and drives conversion rates.

This is why brands have been embedding UGC and real-life experiences in their email campaigns offering raw and transparent content and developing a more personal connection with the audience. 

Engage The Audience With Unique Visual Content

Humans are visual creatures, and visuals are a prominent factor in engaging them. Coming up with new and innovative content every time can be a task. Here, this integration would come in handy. 

Leverage diverse content from social media or feature UGC in your emails to keep your audience engaged. Understand the current trends and transform your emails by incorporating them into your content. 

Instil User Interest With Attractive Emails  

Statistics show that, on average, 69.57% of people abandon their carts across all industries. To overcome this, brands have shifted to automation tools for email marketing. Emails spark up user interest and motivate them to make favorable decisions. 

Personalize your emails by displaying product-specific reviews in their cart to inspire their interest and encourage them to return and make that purchase. 

Activate Abandoned Carts

Cart abandonment is a risk every eCommerce website faces frequently. With Taggbox, you can build conversational and interactive email campaigns that spark users’ interest and activate abandoned carts. 

For example, suppose you have a retail store. In that case, you can send emails, including Outfit Of The Day (OOTD) images, add related/similar items, and use product-specific UGC to level up their curiosity. 

Also Read: Enhance Email Performance With User-Generated Content

Steps To Embed The Taggbox Widget On Your Omnisend Email Campaigns

  1. Signup/login to your Taggbox account 
  • Sign up for a new or login into the existing Taggbox account. 
  • Open the ‘My Widgets’ page. Then, either create a new widget or use the existing one by clicking on the ’embed widget’ button.
Taggbox dashboard
  • Choose the source platform to collect the posts. 
Content Sources by Taggbox
  • Click “Embed Widget” once you have designed your widget using the customization and moderation feature, then choose “Email Campaign.”
Email Campaign With Taggbox
  1. Customize the email 
Taggbox editor
  • Choose “Omnisend” as your ESP from options like Klaviyo, Hubspot, Active Campaign, MailChimp, get a response, etc. 
  • Choose the grid size from options such as 2×2, 2×3, 3×3, and 2×5. 
  • From the feed, select the posts and add them to your grid. 
  1. Generate the embed code 
Taggbox Editor
  • Once you are satisfied with your email layout, once you are satisfied with your layout, choose “Generate code” and copy the generated embed code. 
  1. Complete the process on your Omnisend account
  • Go to your Omnisend email where you wish to embed the Taggbox Widget. 
Omnisned Email Campaign With Taggbox
  • Add HTML block and paste the code copied from Taggbox in the block. 
  • Preview the email and hit “Publish”. 
Omnisned Email Campaign With Taggbox

Congratulations, you have successfully embedded the Taggbox Widget in your Omnisend email. Surprise your audience with your new and improved email campaigns. Stand out with your new approach and leave your users awe-struck. 

Now Find UGC Galleries By Taggbox On Omnisend

Conclusion

Captivating users and maximizing engagement are no longer as tough as it sounds. So Taggbox and Omnisend have joined hands to help you achieve greater benefits from your email campaigns. 

In this blog, we learned about why this partnership took place, the need, and how it will benefit brands by driving conversion rates and sales with their exceptional email campaigns.

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What Are Metaverse Events?- Ideas And Best Practice https://taggbox.com/blog/metaverse-events/ Thu, 28 Apr 2022 10:29:27 +0000 https://taggbox.com/blog/?p=20565 Imagine making friends, rearing virtual pets, buying virtual property, selling products, working in a lifelike remote setup, and conducting events using 3-D virtual objects? Well, that’s where we are headed.  The metaverse hype cannot be overlooked – it is all over the place. Estimates are that it will reach a value of $800M by 2024.  […]

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Imagine making friends, rearing virtual pets, buying virtual property, selling products, working in a lifelike remote setup, and conducting events using 3-D virtual objects? Well, that’s where we are headed. 

The metaverse hype cannot be overlooked – it is all over the place. Estimates are that it will reach a value of $800M by 2024. 

The Metaverse can be defined as a network of 3-D virtual worlds where people can interact, carry out business, and build connections through their ‘avatars’. Think of it as a successor of today’s internet, but in virtual reality. 

Technology titans and gaming giants like – Meta(Facebook), Microsoft, Epic Games, and Roblox are, to name a few that are creating their virtual world.

While still nascent, conducting events in the Metaverse is picking up. Brands across industries are digging to explore their possibilities in the AR, VR, and AI-enabled environment. In a survey of 1000 respondents, 48% said they would join the Metaverse for art and live entertainment, while 44% would participate for bitcoin and NFTs.  

With this in mind, let’s find out more. 

Types Of Metaverse Events In 2024

“I believe the metaverse is the next chapter for the internet,” said Mark Zuckerberg, and digging into the exponential potential of this world, event planners are already placing their bets on it. 

Metaverse gatherings leverage the power of VR to create engaging, social, and inclusive events, which easily attract high-paying sponsors, attendee registration, and ROI. 

Metaverse Concerts/Entertainment Events 

Concerts are immersive. On the Metaverse, participants can create their avatars and get a sense of being present in the venue for real. And like in any live concert, they can interact with each other- groove, laugh, and sing along. 

Organizers can also add an AI chatbot for website as a guide or assistant to guide, greet or interact with the attendees alongside fun and engaging 3D objects that enhance the feeling of shared experiences. To make the chatbot assistants more engaging and personalized, organizers can train ChatGPT on custom data, allowing it to better understand and interact with attendees.

Also, allowing the attendees to move around freely, building connections with others.

Be it musicals, stand-up comedy gigs, open mics, or any workshop, the Metaverse is well-equipped to enhance ticket sales and attendees’ experiences. 

Marshmello’s in-game concert in Fortnite was virtually attended by 10 million people, making it the game’s most significant event ever. 

Pro Tip:

Create an event exclusive hashtag, aggregate all the content created by attendees and fans using the hashtag, and showcase it in real-time on a social wall. 

It inspires people attending the event to create more content, accentuating the overall engagement.

Case Study: Parookaville Boosts Engagement With Live Social Wall For Music Events

Metaverse Gaming Events 

Although video games have been engaging audiences for decades altogether, significant advancements have been made in preparations for the Metaverse, catering to the 3.2 billion video gamers worldwide. Being a lifelike world, audiences can create their virtual avatars and curate setup within the Metaverse, allowing them to have a presence similar to what they have in reality but with greater flexibility.

Instead of simply streaming games or watching someone play, imagine being able to join the game and interact with gamers on an equal footing. While on the organizer’s front, metaverse gaming events unleash incredible earning opportunities. 

 Roblox players spent $652 million on the site’s virtual currency.

Bring all the gaming drama on the social wall to boost the audience’s engagement further. Add additional elements like a countdown, clock, and leader scorecards and capitalize on the gamers’ spirits. 

Metaverse Trade Shows 

Connect your exhibitors with buyers worldwide in an immersive metaverse trade show. You can reach out to audiences on any device, attract their attention, drive lead generation, and build the sales pipeline stages

Be it food, car, property, technology, or any other trade show, organizers can – 

  • create stunning 3D designs
  • Using 3D modeling software
  • customize and make virtual booths branded
  • enable live chat tools to boost networking
  • embed an online shop to drive conversions
  • add gamification like trivia, scavenger hunts, etc., to keep the attendees hooked 
  • Stream live video in 3D 
  • Presell 3D floor plans
Virtual trade show booth

The best part about conducting a trade show in the Metaverse is co-presence. Attendees create their virtual avatars and create networking opportunities with others. Research suggests this instils a sense of inclusion and a user’s feeling of co-presence. 

Pro Tip:

Exhibitors can take the audience engagement to another level and gather exponential reach with trade show social walls

Platforms like Taggbox Display allow brands to feature various content on the social wall – ranging from branded content, videos, HTML code, QR codes, and sponsors’ content. A mix of content evokes emotions and skyrockets the ROI of the event. 

Metaverse Graduation Ceremonies 

Host an unforgettable virtual graduation ceremony that allows your constituents to interact, network, and celebrate together without getting fatigued. 

Platforms like MootUp access lifelike avatars for users to communicate 1:1 via video conferencing, chat, and video calls, unlocking an immersive experience for the students, teachers, and parents attending the graduation ceremony. 

Further, Metaverse being social facilitates “watercooler moments” where attendees can take five with others and get informal as they’d in a real scenario. This creates a celebratory environment and lets everyone enjoy their big day. 

graduation social wall

Here, deploying a social wall can add to the ‘moment in a lifetime’ of the students, as you can capture all the content created by the constituents and embed it on your website later. Any better way to recognize your graduates? We bet not!

Case Study: UAE University Integrates Social Wall With Its Virtual Graduation Ceremony

Metaverse Award Functions

Organizing award functions in the Metaverse is undeniable one of its best use cases. Primarily because of the scalability that it provides. Event organizers need not have to book large spaces to accommodate the guest list. They need a 3D model where all the glitz and glamour can suffice. 

Metaverse awards ceremony

Attendees can create their avatars, chat with others, take pictures leveraging photo booths, and move freely, building connections. 

Organizers can enable live Q&A and chat sessions, platform integrations, and polls to maximize audience engagement and attention. 

Pro Tip: 

Social walls for award ceremonies are one of the most engaging tools in the Metaverse. The attendees will create content using the exclusive award hashtag, which can be showcased on the social wall alongside the nominations and sponsors’ content. 

Further, you can also share snippets of categories, memes, etc., to escalate audience engagement and create a real-life event. 

Metaverse Job Fairs 

Conducting job fairs in the Metaverse is the perfect way to find and recruit ideal candidates for your job openings. 

Employers can access a larger candidate pool, screen the top ones and engage with them. Corporations can also provide training, leveraging the interactive powers that a 3D environment unlocks. 

Metaverse Job fairs

Set up a customizable exhibit booth where you can share job boards with current vacancies per your company’s specific location such as jobs in Houston, New York, Australia, Asia or other parts of the world all in one place. You can also upload company profiles and videos, interact privately, and include fun elements and/ or interactive 3D objects.

A 2020 study found that representing workers with an avatar on a leaderboard escalated helping behaviors and increased motivation among workers that had previously not been seen.

Metaverse Product Launch 

The product launch anticipation is for real. Brands can capitalize on it in the Metaverse because, with innovation and creativity, the sky’s the limit. 

Inside Roblox’s virtual world, a digital-only Gucci bag sold for $4,100, which is more than the bag’s value in the real world, 

Businesses can showcase live or pre-recorded demos of your product, upload walkthroughs, tutorials, and testimonials, and let your attendees place orders directly on the website. 

Pro Tip:

Apart from featuring what your attendees share on their social profiles, you can include features of your latest addition, what people in superior official order are sharing, celebrity posts, and visuals of products. 

This can seamlessly entice the audiences’ attention and cash on the metaverse boom. 

MootUp x Taggbox Display – The Revolutionary Partnership 

MootUp is the world’s first 3D virtual events and meeting solution platform, powered by Hyperspace – a metaverse for business platforms. 

MootUp metaverse platform

With MootUp, organizations are vested with the ability to host meetings, events, and community gatherings, in an immersive 3D environment. The platform can be accessed across devices without the dependability of VR headsets and app downloads. 

Further, integrations with 2D apps and communication tools like Zoom, Hopin, Teams, and Slack are also available to B2C consumers.

The major advantages of using MootUp are:

  • Scalability: Reach 10,000+ users across all devices, including major VR/AR headsets. 
  • Audience Engagement: Driving audience engagement – a key aspect of events that accentuates MootUp’s promising 3D features and elements.
  • Accessibility: Brands can leverage MootUp directly in the browser, phones, tablets, and computers, including VR/AR devices.
  • Immersive Environments: A 3D, avatar-driven setup and 1B+ style combinations, and lifelike gestures boost audience interactions and engagement.
  • Fully Customizable: Choose from a wide variety of layout options, add branding or bring your 3D models. 

Taggbox Display, on the other hand, is a leading platform for social walls. Brands can create, customize and publish content from multiple social platforms on screens of any size, any time, at any place. 

Taggbox Display for virtual events

With Taggbox Display, brands can have complete control over the content, credit to its powerful moderation and customization functionalities. Brands can filter out what content is most suitable for their audience and add custom templates, backgrounds, colours, etc., to enhance the look and feel of the social wall

Global businesses like Facebook, Etihad Arena, Oppo, Marvel Bros, and Accenture are a few of the ten thousand the platform has served. 

Other features offered are:

  • Detailed audience insights to track the social wall’s performance;
  • In-built Studio to creatively play different content with the social wall;
  • Highlight sponsors’ content to effectively promote sponsors & maximize revenue;
  • Gain additional content with SnapUp, eliminating social media;
  • Ensure audience engagement with real-time content updates.

What Can You Expect From This Partnership?

Simply put, brands can conduct various events in the Metaverse and enhance their engagement by setting up a social wall within a 3D environment/ venue. 

The Metaverse provides an opportunity for enterprises to reboot the balance of hybrid, virtual and live events and reclaim the spontaneity, interactivity, and excitement they bring along. An addition of a social wall can reshape the immersive experiences that the event has the potential to create. 

A new digital era is here, and this partnership can help you make the most of it in terms of revenue, audience experience, and growth. 

The post What Are Metaverse Events?- Ideas And Best Practice appeared first on Taggbox Blog.

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Social Media Photobooth For Events: Taggbox Display x Snapbar https://taggbox.com/blog/social-media-photobooth-for-events/ Wed, 13 Apr 2022 12:57:18 +0000 https://taggbox.com/blog/?p=20524 Virtual events often lack human interactions as the attendees participate from their comfort zones, literally staring at their screens. So, keeping the virtual event attendees active, let alone awake, is a real struggle for organizers. Taggbox Display joins hands with Snapbar to overcome this and boost virtual event engagement and interaction to 3X.  Taggbox Display […]

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Virtual events often lack human interactions as the attendees participate from their comfort zones, literally staring at their screens. So, keeping the virtual event attendees active, let alone awake, is a real struggle for organizers.

Taggbox Display joins hands with Snapbar to overcome this and boost virtual event engagement and interaction to 3X. 

Taggbox Display Social Wall has delivered some engaging experiences at different virtual events. In addition, Snapbar’s virtual photobooth has also kept virtual event attendees hooked throughout. 

With these two platforms coming together, one can imagine the heights and possibilities the virtual event organizers could reach by incorporating the social media photo booth for events. 

Keep reading to explore it all!

About Taggbox Display

Taggbox display offers complete solutions for creating and displaying user-generated content, social media walls, and social media ticker during virtual events to engage audiences, drive leads, and boost growth.

Taggbox Display For Virtual Events

Virtual event organizers can integrate live UGC & social feeds to their virtual event streams and maximize online user engagement, social exposure, & entertainment- all with a single platform.

Here are some stand-out features offered by Taggbox Display:

  • Fetch content from 18+ social platforms in real-time;
  • Easy customization & moderation;
  • In-built Studio to integrate QR codes, web pages, infotainment apps, etc.;
  • SnapUp that eliminate social media, increasing content creation;
  • Highlight sponsored content;
  • In-depth audience insights & performance analytics;

About Snapbar

Snapbar develops intuitive, web-based products leveraging the power of photo and video to engage and connect people. Their virtual photo booth is fully customizable and embeddable, working seamlessly across all devices.

Snapbar Photobooth platform

Increase and enhance content creation for all event attendees, in-person or virtual, by making it just a QR code scan away. It’s a perfect solution for brands and event organizers to generate more content around any activation or event. You can check out their online demo experience here.

Snapbar is regularly adding new features and solutions, including:

  • Virtual Photo Booth
  • Corporate Headshots
  • Video Booth
  • Fully customizable experiences
  • Direct and easy integrations (like with Taggbox!)

How Does Social Media Photobooth Work?

Taggbox Display Social Wall offers an in-built Studio that enables users to integrate scannable QR codes along with their Social Wall. When a virtual event organizer incorporates Taggbox Display Social Wall and Snapbar photo booth into their event, here’s how they work:

  • The attendees can scan the QR code. 
  • They will automatically be redirected to the Snapbar photobooth page on their smartphones; 
  • They can use creative filters and themes to capture and upload their pictures.

That’s all! The Snapbar photo booth content will automatically appear on the Taggbox Display Social Wall. 

The win-win here is that virtual event organizers can now showcase social media content on the social wall. In addition, they can also add the element of “fun” photobooth content, offering the attendees unique ways to interact and engage.

Taggbox Display x Snapbar: The Present & Future Of Virtual Events Engagement

As Taggbox Display & Snapbar integrate to bring the evolution of social media photo booth into action, here are some of the promising benefits virtual event attendees can expect from them.

Photobooth App

A Continuous Flow Of Audience Engagement

This integration between Snapbar and Taggbox Display allows virtual event organizers to give their audience unique and user-friendly ways to share content around the virtual event. 

If they wish to share a social media post, they can use the event’s unique hashtag while posting. If they don’t want to use social media, they can scan the available QR code and access the Snapbar photo booth to share direct content.

The best part about a social wall is that it updates in real-time. So no matter how your audience creates and shares content, it will automatically appear on the social wall, creating a continuous flow of audience interaction.

Generate 3x More Virtual Event Content

A social wall and a photobooth are a perfect blend to generate an uninterrupted content stream. Social wall x photo booth in your virtual event works as a bandwagon effect. 

When your virtual event attendees come across the social photo booth wall and realize how much fun other attendees have, both on social media and with the exceptional Snapbar filters, they are naturally hooked.

It encourages more people to create content for you. More content would mean more user-generated content for your marketing campaigns and better visibility for your virtual event on social media.

Generate Branded User-Generated Content

Taggbox Display Social Wall and Snapbar Photo Booth enable brands to create branded experiences for virtual events. You get several themes, colours, fonts, layouts, and other customization options on your Taggbox Display dashboard to build a social wall that blends well with your brand or virtual event’s theme.

Similarly, Snapbar also offers customizable stickers, branded frames, and changeable backgrounds that you can create as per your brand’s theme. 

It is a great way to encourage your virtual event audience to create branded content for you that you can repurpose for your future marketing campaigns.

Must Read: User-generated Content: The Best Event Marketing Strategy

Explore this article about social media photobooths for events, which can be a creative way to capture engaging office headshots.

Conclusion

Captivating attendees in virtual events and increasing engagement is no longer hypothetical. Taggbox Display Social Wall and Snapbar photo booth have come together to show you how it’s done. 

If you wish to invest in something for max ROI in your virtual event, this collaboration between Taggbox Display and Snapbar is the one for you.

For further assistance, contact our team at support@taggbox.com.

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Taggbox Display Partners With Yodeck https://taggbox.com/blog/taggbox-display-partners-with-yodeck/ Thu, 07 Apr 2022 09:19:21 +0000 https://taggbox.com/blog/?p=20453 ‘Technology, like art, is a soaring exercise of human imagination.’  Rightly quoted by Mr. Daniel Bell, technology can turn the tables for most businesses in the truest of sense. One such technological advancement that has created an unbeatable position is Digital Signage.  However, if technology comes first, content, like its perfect companion, can take its […]

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‘Technology, like art, is a soaring exercise of human imagination.’ 

Rightly quoted by Mr. Daniel Bell, technology can turn the tables for most businesses in the truest of sense. One such technological advancement that has created an unbeatable position is Digital Signage. 

However, if technology comes first, content, like its perfect companion, can take its worth to new heights. Realizing the importance of this perfect combination, Taggbox Display has joined hands with Yodeck to help businesses soar like never before! 

If you are a business owner and are looking for mediums to make your marketing more impactful, powerful, and result-driven, this partnership can be your biggest boon! 

Excited to know more? Make your way till we call it a wrap, and we promise you will be as grateful for this collaboration as we are! 

Understanding What Yodeck Does 

Starting in 2015, Yodeck came into existence to bring content to life. Offering its services to various industries, Yodeck has made its place to become one of the fastest-growing digital signage companies. 

Yodeck Digital Signage Platform

With more than 5000 clients and 300 reselling partners, Yodeck enjoys a fancy clientele list comprising several industry giants, namely Adobe, Deloitte, Pizza Hut, etc. 

Yodeck understands the importance of technology. Hence they offer stellar digital signage solutions to their clients at extremely affordable prices. 

Being a digital signage platform, Yodeck enables you to design, display, and schedule content on your screens easily and effectively. Speaking about its features, the platform is super easy to manage and schedule content. Furthermore, the users can completely rely on the platform due to its high-tech security. The platform also allows the users to customize the content using their preferred screen layout template before publishing it. 

Nikola Mladenovic from VPNBrains underscores this point, saying, “In the realm of digital signage, where sensitive information is often displayed and transmitted, selecting the right VPN service is crucial. It’s not just about privacy; it’s about securing the data from endpoint to endpoint. Whether it’s a free or paid VPN such as Perimeter 81, Surfshark, NordVPN, or another provider, the key is to choose a VPN that offers robust encryption and reliable performance.”

Overall, Yodeck is extremely easy to set up and offers solutions to all industries, including healthcare, events, hospitality, education, retail stores, etc. 

Understanding What Taggbox Display Does 

Referred to as one of the leading platforms, Taggbox Display allows its users to create highly impactful social walls. In addition, the tool comes with comprehensive features to enhance the overall presence and effectiveness of the social media wall. 

Taggbox Display

Taggbox display users can display content from various social media networks and showcase it on mediums like TV, projector, or digital signage. Additionally, the users can choose various styling options like fonts, colors, themes, templates, and background options to make the social media wall more visually appealing. 

The other features offered by the platform are:

  • Collect content from Instagram, Twitter, Slack, and 15+ other content sources;
  • Powerful moderation & customization to match visuals to your event theme;
  • Detailed audience insights to track the social wall’s performance;
  • In-built Studio to creatively play different content with the social wall;
  • Highlight sponsors’ content to effectively promote sponsors & maximize revenue;
  • Ensure audience engagement with real-time content updates;
  • Gain additional content with SnapUp, eliminating social media;

How Can This Collaboration Add Value To Your Brand? 

Now that you are aware of the platforms individually, here’s why you need to use these platforms together to bring a change! 

Level Up Your Marketing Game By Displaying User-Generated Content 

You must have heard the phrase ‘Content is king’ a million times, but the type of content you put on display to attract your audience is the real game-changer.  

Those days are long gone when prospective customers were lured by reading promotional content. Instead, it is the era of ‘seeing is believing, and this is why you need to change the focus on your customers’ valuable content. 

The existing customers of a brand frequently post unsponsored and unpaid content on their social media handles in pictures, videos, or reviews. Displaying their content on digital signage can catch your potential customer’s attention and urge them to purchase. More than 86% of companies today are leveraging user-generated content in their marketing strategy. Are you one of them? 

Amplify Your Engagement & Drive In More Sales 

Perhaps the most important and biggest challenge most businesses face in this cutthroat competition is generating user engagement and more sales.

Even though one cannot achieve sales with a bat of an eyelid, you can convert your potential customers into existing ones by influencing purchase-related decisions. 

When you aggregate content from visual-based platforms and display it on digital signage such as an Instagram wall or Pinterest wall, you show the use case of your products or services. 

Displaying informational content for your audience will intrigue them to know more about your brand, which may motivate them to purchase your product. 

Showcase Your Brand’s Credibility 

Customers are much wiser in today’s shopping scenario and prefer purchasing from credible brands. The logic here is simple. The more your brand’s credibility, the better your relationship with your customers. 

You can win the faith of your customers by combining social wall with digital signage. You can target your customers with a more humanized approach when you display a social wall. Once your potential customers see you in a different light and as relatable, they will be compelled to confide in your brand.  

Just like trust is the basis of any relationship, you will be able to convert your existing customers into loyal brand ambassadors. 

Must Read: Repurpose Online Content For Offline Marketing Using Digital Signage

Your Guide To Showcase Taggbox Display Social Media Wall On Yodeck 

Now that you have got to know how you can benefit from this partnership, in this section, we will be guiding you through the process that you can follow to display the social media wall on Yodeck using the Taggbox display. 

Taggbox Display Login Page
  • You will be redirected to the Display dashboard. Click on Start Now to begin the process. 
Taggbox Display Dashboard
  • A popup window will appear. You need to select your preferred content aggregation source from the given options.
Available sources on Taggbox Display dashboard
  • Next, you will be required to choose your connection type depending on your chosen platform. Let’s take Instagram as an example. You will get options like hashtags, profiles, usernames, etc. 
Instagram feed collecting options
  • Click on Create feed, and you will be able to catch a preview of the social media wall before making it live. 
Social Wall preview on display dashboard
  • Click on the Display option present in the bottom left corner of the screen. Select Digital signage and choose Yodeck from the given options. 
Taggbox Display preferred partners
  • Log into your Yodeck account. 
Yodeck Login Page
  • Click on the Taggbox Display widget within your widget gallery to add it.
  • A Name is required for the widget and an optional description for it.
  • Paste the “Display Wall URL” from your Taggbox Display account.
  • Set the Default Duration so that the widget will appear in a playlist.
  • Click “Save,” and your widget is ready to use.

In case of any support or queries, write to us at support@taggbox.com. 

Calling It A Wrap! 

This brings us to the end of this insightful post, and as promised above, we are certain that you must be ready to increase your brand’s reach and maximize your profits. 

Social media walls and Digital signages have proven their worth time and again, and when combined, they hold tremendous potential to double your user engagement and revenue. 

What are you waiting for now? Make the most of this partnership between Taggbox Display & Yodeck to watch your brand thrive and prosper! 

The post Taggbox Display Partners With Yodeck appeared first on Taggbox Blog.

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Taggbox Display partners Raydiant – A Collaboration For Endless Possibilities https://taggbox.com/blog/taggbox-display-partners-raydiant-digital-signage/ Thu, 18 Nov 2021 04:57:51 +0000 https://taggbox.com/blog/?p=18339 Budding brands and marketers are continuously digging to find means and ways to grow their business and maximize their profits. The hunt came to a pause when they came across an impeccable solution that served the purpose just right!  We are talking about the integration between social media walls and digital signages. A social media […]

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Budding brands and marketers are continuously digging to find means and ways to grow their business and maximize their profits. The hunt came to a pause when they came across an impeccable solution that served the purpose just right! 

We are talking about the integration between social media walls and digital signages. A social media wall works brilliantly to display engaging content from multiple social media networks, however, what is the point if it does not reach the right set of audiences? 

Digital signages have come up as the ultimate solution to tackle this situation. It allows the users to display details like weather forecasts, news updates time and highly engaging social walls

Considering the benefits and possibilities of this integration, Taggbox Display has joined hands with Raydiant to help marketers extend their reach to a greater audience and engage + convert them seamlessly. 

Continue reading this post till the end to get an insight into this partnership and everything it has to offer.

What Does Taggbox Display Offer? 

Taggbox Display is a promising and award-winning platform that offers comprehensive solutions to its users to curate and display social media walls. Apart from the regular branded content, the users can also aggregate User-Generated Content from over 15+ social media networks.

Taggbox Digital Signage

The users can display the content as a social media wall on various touch points like digital signages, TV, virtual events, live events, etc. 

It is a one-of-a-kind strategy to keep the audience hooked, drive more credibility and get a higher return on investment.   

Well, that’s not just about it! Taggbox Display offers an extensive range of features to increase the efficiency and impact of the social walls. The users can choose from a wide array of customization options like themes, layouts, templates, fonts, colors, etc. 

The users can monitor the content before making it live and later analyze it using the advanced analytics feature to keep the performance of the social wall in check. 

The newly introduced Taggbox Display studio lets the users add various infotainment apps to take the effectiveness of the social media wall to a whole new level! 

What Does Raydiant Offer?

Raydiant is a leading digital signage platform founded in April 2017 with an ambition to create a high-impact experience for its customers. The platform helps various sectors to increase their customer engagement and to build a better brand-customer relationship.

Raydiant Digital Signage

Raydiant is all set to take the engagement level much higher, powered by social media walls. It has already partnered with big names like Twitter, Zoom, Slack, Microsoft Teams, etc., and now with Taggbox Display. 

Raydiant users can integrate various infotainment apps on the screens like calendars, clocks, videos from YouTube, weather updates, news, QR codes & nested playlists. 

The setting up process is as simple as plugging the Raydiant hardware into your TV and, you will be good to go! 

Be it for enhancing in-store experiences or for improving employee engagement at the workplace, Raydiant brings in the much-needed spark to a mundane environment with the strong presence of digital signages. 

What’s more? Their recently introduced product called Second Screen, which brings together companies and their teams in this new remote working culture! 

Raydiant has a 24X7 back support team if the users come across any issue while using the platform. 

What Can You Expect From This Partnership? 

Upscale Brand Reach & Engagement 

Let’s face it! Audience engagement is a big concern for brands and finding the appropriate ways to do the needful can be a daunting task. Integrating social media walls on digital signage can grasp the attention of your audience and keep them engaged. 

It is a no-brainer that people love scrolling through their social media feeds. In fact, on average, a social media user spends more than 2 hours daily checking out what’s happening in the social media landscape! 

Displaying stunning visuals and moving content from your social media handle is a great way to make your audience open their phones and check out your profile on social media leading to an increased reach and more engagement. 

Build Social Proof Of The Brand 

Gone are the days when potential customers used to fall for promotional campaigns and marketing gimmicks. Modern-day customers are much wiser than you know and, hence, displaying the validation of your existing customers can be your best bet. 

With a user base of over 3.6 billion active users, social media has become a giant pool of User-Generated Content, i.e.,- the content created by the existing users of a brand. It helps potential buyers in their purchase journey. More than 90% of potential customers go through a brand’s User-Generated Content before finalizing a brand or a product!

Aggregating the content in a customized social media wall and displaying it on digital signage can help you show your brand’s social proof. As a result, you will be able to gain the trust and confidence of your customers. 

Run Successful Hashtag Campaigns 

In today’s social media marketing era, Hashtag campaigns have become a conventional weapon in every marketer’s marketing arsenal. As interesting as it may sound, it can be tedious to ensure maximum participation from your audience. 

This partnership plays a substantial part here as well. Creating a social wall comprising the posts posted by your audience using the specific hashtag and displaying it on digital signage would excite others to participate. The logic here is simple. People love following trends and would be naturally attracted and compelled to go with the crowd. 

Step By Step Guide To Display Taggbox Display Social Wall With Raydiant Digital Signage 

how to display taggbox display social wall using raydiant digital signage
  • Next, you will reach the dashboard of Taggbox Display. To start the process, click on Start Now
  • From the pop-up menu bar, Choose your preferred content aggregation source. You can select from over 15+ social media networks
  • Once you have chosen your aggregation source, you need to choose your connection type as per your preference
  • Fill in your credentials and customize the feeds using the options as you want them to look
  • Then click on the create feed option. Now you will be able to see a preview of what your social media wall would look like
  • Click on the Display icon present on the bottom left corner of the page
  • Go to the Library Section and Click on “Create”.
  • Then click on “Taggbox Display”.
  • Paste your copied display code and click on “done”.
  • And that’s it. You have successfully added the Taggbox Display social wall to the Raydiant digital signage. 

In case you face any trouble or issue in any of the steps, contact us at support@taggbox.com for assistance. 

Closing Address 

Even though we can go on and on about this incredible partnership, but would highly recommend you explore on ground how this truly is a collaboration that offers endless possibilities! 

You are now aware of everything about Taggbox Display and Raydiant as two individual platforms. And also how merging them can enable brands and marketers to create and display dynamic content to leverage the mentioned advantages and much more.

Go on now, climb the ladder of success by incorporating this partnership into your marketing efforts!

The post Taggbox Display partners Raydiant – A Collaboration For Endless Possibilities appeared first on Taggbox Blog.

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New Instagram Updates In 2024 You Can Not Miss Out Upon! https://taggbox.com/blog/instagram-marketing-updates/ Fri, 15 Oct 2021 08:02:00 +0000 https://taggbox.com/blog/?p=8126 Since its inception, Instagram has been on a path of growth with rising popularity consistently, be it among users or brands. Many brands globally use Instagram as their primary source of marketing tactics.  The platform itself has evolved continually with better updates, feature advancement, user data privacy & security, expansive integrations to third-party software, progressive […]

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Since its inception, Instagram has been on a path of growth with rising popularity consistently, be it among users or brands. Many brands globally use Instagram as their primary source of marketing tactics. 

New Instagram Updates

The platform itself has evolved continually with better updates, feature advancement, user data privacy & security, expansive integrations to third-party software, progressive user experience, etc. 

Here we bring you the important Instagram API changes and product updates that might change how you leverage Instagram for your business, brand promotion, user experience, and much more.

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Major Instagram Updates To Look Out For In 2024!

Introducing Threads: A New Way to Share with Text

Instagram Threads is a new app introduced by Meta, the parent company of Facebook. It resembles Twitter, featuring a feed primarily composed of text-based posts, although users can share photos and videos. The platform enables real-time conversations among users, fostering engagement and interaction.

Messages posted on Threads are limited to 500 characters, aligning with Twitter’s concise format. Users can engage with posts by replying, reposting, and quoting others, mirroring the functionality found on Twitter. 

However, Instagram Threads incorporates the familiar aesthetic and navigation system of Instagram, creating a seamless user experience. Users can seamlessly share their Threads posts directly to Instagram Stories, bridging the gap between the two platforms.

Thread accounts on Instagram Threads can be designated as either public or private, giving users control over the visibility of their content. Additionally, verified Instagram accounts automatically receive verification on Threads, ensuring credibility and authenticity.

Introducing Broadcast Channels, a New Way for Creators to Deepen Connections with Followers

In contrast to other means of communication with your audience, such as mass email marketing or even ads, this messaging tool that lets creators talk to many followers simultaneously in a more personal way. They share updates, show behind-the-scenes, and even do polls for feedback.

This will help creators in many ways, such as increased engagement, maximized reach, and even building a better community. 

The good thing is that only creators can send messages, but followers can react and vote. To join a channel, followers can click on a link in Stories, the creator’s profile, or a one-time notification. 

The channels are public, but they have rules to follow, and if someone breaks them, they can be reported. So, as a creator, you can benefit significantly from this update!

Ads in Search Results:

Meta, the company behind Instagram, is testing a new feature that allows businesses to display ads in the search results on Instagram.

This means that when users actively search for something, such as a specific product or a particular topic, they may see sponsored ads related to their search.

For instance, if you search for “face cream,” you will notice two types of results, just as you get to see on search engines. You will see all the organic posts, and in addition to that, you will notice ads as well and these ads will be labeled with a “Sponsored” tag beneath the account’s name for those who appreciate organic content.

instagram Ads in Search Results update

These ads will appear in the Instagram feed that users can scroll through after tapping on a post from the search results. By introducing ads in search results, Meta aims to provide businesses with an additional avenue to reach potential customers actively seeking relevant information.

Once the testing phase is complete, Meta plans to launch these ads globally in the near future.

Reminder Ads:

Instagram is introducing a feature called Reminder Ads, designed to assist businesses in promoting and notifying people about upcoming events or product launches. This feature enables advertisers to create awareness and anticipation among users for these future events.

instagram marketing updates 2024

Users have the option to opt into receiving reminders for these events and will receive three notifications from Instagram.

  • The first reminder will be sent one day before the event or launch,
  • the second reminder 15 minutes before,
  • and the final reminder will be sent at the event’s scheduled time.

This feature aims to make it easier for businesses to communicate important information and updates to their target audience. By sending timely notifications, businesses can increase users’ chances to attend or engage with their events or product launches.

Reminder Ads are now available to all advertisers and can be utilized within the feed, providing businesses with an effective tool to build excitement and generate interest among Instagram users.

Now Scheduled Posts on Instagram

Instagram is very popular among users, with over 1 billion users actively using it daily. If you construct an engaging Instagram bio, the potential to amass a larger follower base from the vast user database significantly increases. However, no matter how fun Instagram is to use, posting manually on Instagram is a time-consuming task, especially if you post multiple times a day. 

Keeping this in mind, Instagram launched the “Scheduled Posts” feature! This feature allows you to schedule your content beforehand, saving you time and keeping the profile active. You can schedule a picture, video, carousel, or reel for up to 75 days in advance in the Instagram app.

Here is how:

  • Open Advanced settings and then “Schedule this post” to schedule content from the Instagram post composer.
  • Tap schedule after you’ve chosen the time and date for the content to go live.
  • That’s it, and your content is now ready for publication.

One way to benefit from Instagram scheduling posts is to publish more frequently during peak engagement periods. Determine when your audience is most active and publish content during those times on a regular basis. And once you know the active time of your audience, you can schedule your posts accordingly or you can use an Instagram scheduler.

Note: user needs to have a business account to have access to this option.

Read More – How to Stream Instagram Posts on TV?

Instagram Is Protecting Teens & Supporting Parents Online

Instagram launched a tool dedicated to parents and guardians concerning their teens’ activity time on social media and an educational hub to help them discuss social media use with their teens. 

This Instagram update is in the initial stage, but Instagram is planning to expand. The goal is to help the teens and their parents or guardians to communicate better. 

Instagram Is Protecting Teens & Supporting Parents Online

Parents and guardians will have access to the amount of time their teens spend on Instagram and set time limits accordingly. This update will help teens notify their parents if they want to report someone. It gives teens a safe space to talk about their concerns more openly.

Here are some key takeaways from this new update:

  • This Instagram update will prevent users from tagging or mentioning teens they don’t follow;
  • The recommendations in Search, Explore, Hashtags, and Suggested Accounts will be stricter for teens;
  • If the teens are too driven toward one topic, Instagram will start introducing them to new topics;

Now Delete A Specific Photo From The Carousel

It has to be the much-awaited feature by Instagram. Users can now edit and delete images in a carousel post. This Instagram update is ideal for users who want to keep the post but want to delete one or two pictures. 

Now Delete A Specific Photo From The Carousel

Go to the carousel post> Click on the top-right dots icon> Choose Edit> Scroll through the photos to find which one you want to delete> Tap the top-left delete icon

You also get 30-day restore option that you can use just in case you change your mind.

Instagram Badges For Content Creators

Instagram monetizes content creation for Instagram influencers as the eligible users now get to add badges to their live videos. This particular Instagram update is a way for them to earn money with Instagram, as their followers or fans can directly buy badges to support them.

Instagram Badges For Content Creators

Once the influencer has earned up to 100$, they can easily transfer the amount to their account. Eligible users can find the “turn on” button for the badges in their professional dashboard. If they are not eligible, they can apply by clicking on the “Apply for monetization” button.

A Brand New Way To Collaborate

Instagram unrolls the latest “Collab” option for users to upload a post or reels collaboratively. The Instagram update opens opportunities for content creators to send collaboration invites to other users and create mutual posts or reels.

This collaborative post will be accessible on the feeds of both users. Also, they will share common likes and comments on that post, opening up many collaboration possibilities for content creators.

A Brand New Way To Collaborate

It opens the door to:

  • Creators share their insights & engagement with brands 
  • Help creators find collaboration partners that resonate with their work & category of content
  • Explore similar brands for content creation in collab manager
  • Managing partnerships & sourcing new deals
  • Insights for brands when they are tagged in the creator’s content
  • Creators having access to Instagram Graph API

Also Read- The Ultimate Guide to Short Form Video Content

Create Public Photo Thread On Instagram Stories

While Instagram is all about connecting people creatively, it has come up with the new “Add Yours” sticker in Instagram Stories. Users can now upload a story related to any theme and challenge their followers or other users to add related photos.

Create Public Photo Thread On Instagram Stories

A user can tap on the sticker and upload a related photo in their story, making the sticker accessible to their followers. This Instagram Update is ideal for users with public accounts as they get to capture more people. It also allows brands to organize giveaways or photo contests with their customers and encourage them to create user-generated content.

Latest API Changes

As of November 9, 2021- Instagram has updated the API for Live Videos. 

The latest API update by Instagram enables users to live stream their videos, including IG media.

 Instagram API Changes

Not only that, the latest Messaging API update enables users to fetch all the comments on the videos and send direct messages or private replies to the commenters.

Instagram Web Version

Instagram’s web interface has been updated to make the platform more engaging and visually appealing to users. Although the company’s CEO, Adam Mosseri, previously stated that the Instagram platform will be updated for large-screen devices in 2022.

It has also been stated that iPad users will have a better visual experience when using the Chrome browser. However, the new interface has begun to roll out to users around the world and is currently available to random users in limited regions.

Notably, the new layout of the panel will also include new icons and text, all of which have been designed to make it easier to use and understand the platform’s exact functionalities. The story panel is still on the top row, as it was previously on the platform.

It is important to note that the new interface differs from the app’s UI, and users can access a variety of editing tools and even post stories from the web version. Although my desktop version is currently inaccessible due to information and mass distribution, it is expected to update and work soon.

Meta Announces Paid Verification

To improve the social media app’s security and authenticity, Meta announced the paid version of the blue tick. Any high-profile account will be required to pay $11.99 (for the web) and $14.99 (for iPhone). 

Conclusion

Instagram has continuously updated its platform to provide a holistic social media and marketplace experience for users with maximized security & privacy. 

Brands have also received platform updates to create better campaigns for enhanced customer engagement and drive conversions with shoppable posts. 

It will be interesting to see what more changes Instagram brings & how it takes on the other social media platforms to capture maximum USERS, CONTENT CREATORS, & BRANDS. 

The post New Instagram Updates In 2024 You Can Not Miss Out Upon! appeared first on Taggbox Blog.

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